What are the responsibilities and job description for the Social & Digital Producer position at League One Volleyball?
Social & Digital Producer
Level : Manager / Associate
About LOVB (League One Volleyball) :
League One Volleyball (LOVB, pronounced "love") is reimagining the sport of volleyball, and is the only professional league that has a youth-to-pro ecosystem. We believe in the power of sport to create better life outcomes for those who play it.
Launched in 2019, LOVB today has the largest youth volleyball community in the U.S., with over 14,000 youth athletes across twenty-six states. LOVB is launching its pro league in January 2025 from the grassroots up, built from its foundation of junior volleyball clubs and led by the world's best professional players. The idea behind LOVB is championing athletes through their entire volleyball journey, from getting introduced to the sport and developing as youth players, to supporting their recruitment to college programs, to creating pathways for athletes to play professional volleyball here in the United States.
It is a groundbreaking time for volleyball, with record audiences viewing the college game, volleyball the #1 most played girls' U.S. youth team sport, and 38M current and former players across the country today. Through LOVB, we are focused on driving both participation in the sport and its fandom, while actively supporting youth and professional players. In this role, you will join a mission-driven, roll-up-your-sleeves team of innovators and builders who have come together to change the paradigm of professional volleyball and women's sport.
The Role :
Love Storytelling, Social Media and Volleyball?
As the Social & Digital Producer for LOVB Atlanta , you will be focused on creating digital connections between LOVB Atlanta, our athletes and our fan base. This individual will be responsible for executing the team's digital content strategy, including on-the-ground content capture, and day-to-day operations of our team social channels including Instagram, Facebook, Tiktok and YouTube. This is a hands-on role that will work closely with the LOVB Central marketing, social and content teams. With LOVB Pro having launched Jan 8, 2025, this is an exciting opportunity to be part of building a league from scratch.
Responsibilities :
- Lead real-time live content creation & coverage for home and away matches, creating engaging live content, behind-the-scenes video / photos and strategic storytelling to generate excitement with the LOVB Atlanta fanbase.
- Has the ability to be a self-contained content creator (Plan, shoot, edit, deliver) in a live sports environment across multiple social platforms & mediums.
- Understand the strategy and nuances to tailor visual content for various social media platforms, including Instagram, TikTok, Twitter, YouTube, Facebook, and emerging platforms.
- Creates short content ideas on the fly that can be enticing for social and editorial platforms (i.e. exciti play, records being broken, highlighting a rivalry, or brand-leading initiatives).
- Maintains up-to-date knowledge of what's happening around the league and what is trending in the social media and volleyball worlds.
- Build a community for the LOVB Atlanta accounts through content and interaction with fans in the DMs and comments.
- Develop relationships with LOVB athletes to develop short-form and long-form content for LOVB & Athlete social accounts.
- Pitch and create concepts for LOVB Atlanta campaigns and content for major tentpoles
- Ability to translate a strong brand-first league into visually compelling content & storytelling.
- Assist with video editing and graphic design to support promotion of team brand partners
- Work with the analytics team to create regular reports and share channel performance with organization stakeholders.
- Pay attention and act on emerging trends within the social video and podcasting sports landscape.
- May perform other duties as assigned.
- Attendance for all home matches.
Experience :
Personal attributes :
Location :
Compensation & Benefits :
The pay range listed reflects the pay range for this position. The annual base salary for this role is $70,000-$75,000 plus our comprehensive benefits package. Actual compensation to the successful candidate may vary from posted hiring range based on geographic location, work experience, education and / or skill level among other things.
Salary offers are made based on the candidate's equivalent experience and internal equity with other employees with the same job classification. Individual pay is adjusted as performance is demonstrated and sustained at increasingly competent levels over time.
LOVB is an equal opportunity employer and welcomes everyone to our team.
Pay Range : $70,000 - $75,000 per year
Salary : $70,000 - $75,000