Business Development Manager

The Senior Business Development Manager (SBDM) will be responsible for establishing and maintaining relationships with potential clients and partners. The SBDM will drive wellness program sales through a multi-channel approach including brokers, resellers, and B2B. They are responsible for nurturing sales leads that are populated through internal marketing campaigns, sourcing outbound leads, and qualifying interested prospects. The SBDM will generate a strong pipeline of qualified leads and expand relationships with benefit consulting firms and wellness industry partners, resulting in securing contracts with new clients and supporting overall growth.

This position requires an approachable, flexible and motivated employee, with a positive attitude and the ability to fulfill deliverables quickly and has a history of meeting and exceeding quotas.

Success in this position is measured by maintaining and growing broker and partner relationships and achieving all sales and pipeline goals.

Compensation:

• Base: $80K-$100K
• 1st Year Total Comp: $120K-$150K (more experienced reps make $300K )
• Full Medical, Dental, Vision Coverage
• Travel: 25%

Duties and responsibilities:

• Learn, maintain, and consistently expand knowledge and understanding of company products, services, processes and procedures, and value proposition
• Qualify all incoming leads generated through web and marketing campaigns; scout new business prospects in target markets by cold calling and using web tools
• Build a sales pipeline that meets or exceeds sales targets
• Educate new leads on company products and services, understanding and identifying client needs
• Demonstrate solution capabilities as required for prospects and/or broker partners
• Communicate high-impact messaging that empathizes with the client’s situation and offer program solutions that are appropriately suited for them
• Create comprehensive proposals for prospects
• Understand marketing strategies to promote company products and services and increase brand awareness
• Provide feedback into product development and marketing strategies
• Work with other BDMs to review growth strategies and plans to ensure sustained revenue
• Assist in training junior sales team members, as needed
• Participate in Account Management new hire training on the sales process, as needed
• Attend sales and finalist meetings, virtually and on-site
• Attend conferences nationally such as broker, industry, and product specific events
• Utilization of HubSpot to accurately record information including but not limited to prospect information, activity tracking, documents, proposals, communications, and all information related to the partner, the prospect and the deals
• Work closely with Account Management and Implementation leaders to provide insight into client contracts
• Achieve quarterly objectives

Qualifications:

• Bachelor’s degree in Business, Marketing or Communications preferred
• 5 years of experience selling to healthcare brokers in the wellbeing or healthcare industry
• Proven success in Corporate Wellbeing, Benefits B2B sales and/or healthcare broker sales best practices
• Proven success of meeting and exceeding sales targets, preferably in the wellness industry
• Up to date with the latest industry trends, and able to articulate corporate wellness trends clearly and confidently
• Exceptional negotiation and selling skills to close business deals efficiently while building strong, long-term relationships with clients and partners
• Possess business acumen with a strategic ability
• Results oriented with strong project management skills
• Ability to communicate services clearly, and understand and identify customer needs
• Outgoing, approachable, responsive, and motivated to be on the phone
• Ability to collaborate effectively and respectfully with internal teams to ensure client needs are being met
• Proficient in using technology and business software (HubSpot) to enhance efficiency and performance in business development activities
• Excellent organizational, time management and follow-up skills
• Ability to travel nationally as needed and a valid driver’s license is required