What are the responsibilities and job description for the Digital Manager position at Legacy Digital?

Legacy Digital is a rapidly growing marketing agency specializing in content creation, digital management, and branding, located in Charleston, SC with clients across the country. Our recent accolades include winning Charleston City Paper's Best Marketing & PR Company and The Post & Courier’s Charleston Choice for Best Advertising Agency in 2024 — and we want you to join our passionate, award-winning team!

In the role of Digital Manager, reporting to the Lead Strategy & Branding Manager, you will use your strong ability to create, capture, and distribute media to strengthen our clients’ reputations and relationships with their audiences through authentic, actionable content. Having creativity is just as important as being analytical in this role.

Experience

Bachelor’s degree (B.A.) from four-year college or university, and / or Associate’s degree (required)
1-3 years related digital media / marketing experience (required)
Previous proven experience in creating content and managing social media accounts
Strong familiarity with social media management and visual curation tools
Understands the importance of effective, snappy social media copy; has a strong grasp of / is cautious of consistently using of proper spelling and grammar
Highly skilled at iPhone photography, videography, and editing — a keen visual eye is required
Proficiency in Canva required; previous experience with Adobe Suite is a plus!
Some familiarity with Content Management Systems such as WordPress, Wix, Squarespace, and Kajabi preferred
Knowledgeable of fundamental marketing and social media concepts and how to analyze and explain social media analytics
Comfortable communicating and interacting with clients on a regular basis
Strong working knowledge of Google Docs / Suite
For this new hire specifically — we would love to find someone with familiarity with or experience in paid media such as Meta Paid Ads, Google Ads, SEO, etc.

Essential Duties and Responsibilities

Plan and execute a content calendar that elevates each brand, drives performance, and engages with seasonal moments and appropriate trends. This includes taking and editing photos; writing captions; filming and editing videos, and scheduling and manually posting content as needed.

Develop ad hoc marketing campaigns for client moments, such as events, product launches, and more.

Boots on the ground content creation for local clients.

Engage in community conversations on social media on behalf of the client and respond to direct messages in a timely manner, bringing up any concerns or questions to the Lead Strategy & Branding Manager.

Conduct analytic reviews from previous campaigns and share data / trends with leadership and clients.

Film content with clients on an ad hoc basis; attend all local client events and create experiential highlight videos.

Help manage Virtual Assistants for digital content creation and ad hoc tasks

Respond to phone calls, e-mails, texts, and messages in a timely fashion

Willing to learn the industry and help us maintain and grow our marketplace position

Attend business meetings and trainings as required

Perform other administrative tasks and special projects as assigned

Pay and Perks

Full-time; 40 hours / week

Medical insurance offered

Competitive salary with opportunity for bonuses and increases as early as the 6 and 12-month mark based on performance; SMART Goal and KPI-related bonuses dependent on performance; Client retention bonuses paid out monthly after 90 days of retaining the client

Flexible hours on Mondays and Fridays; required in-person work on Tuesdays, Wednesdays, and Thursdays at our office in Mount Pleasant

Must have access to a vehicle in order to travel to client-related activities and in-person team meetings

Flexible time-off options

Monthly ClassPass membership paid for by the company

Opportunity to attend networking events for free on a regular basis

Company phone and computer

Apply here and / or send your resume, contact information, and portfolio / work samples to abby@legacydigital.com.

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