What are the responsibilities and job description for the Marketing Coordinator position at Legends Hospitality?
Job Summary
The Marketing Coordinator will support the promotion of exclusive events for members of the private social club, ensuring a premium experience that aligns with the club’s values and culture. This role combines event planning expertise with marketing skills to engage current members and attract potential new members. The Marketing Coordinator is responsible for the marketing and communications related to The Maryland Club on a day-to-day basis and reports to the Director of Marketing. This is a Part Time role.
Key Responsibilities
- Lead the development, execution, and distribution of the Maryland Club’s social content calendar.
- Attend events for social media content development in a swift manner understanding the importance of “in the moment” real-time Instagram Stories and additional quick turnarounds.
- Design and implement marketing campaigns to promote events to members, using email newsletters.
- Maintain the club’s website and member portal, supporting with updates to the event calendar and management of promotional materials.
- Collaborate with the Membership Manager to create materials and strategies aimed at attracting new members through events.
- Work closely with the design team to develop on-brand promotional content, ensuring a luxurious aesthetic.
- Track marketing performance and provide reports on engagement, attendance, and campaign success.
- Act as a liaison with members to understand their preferences and ensure satisfaction.
- Maintain detailed databases of member preferences and event participation.
- Stay updated on industry trends and provide innovative ideas to enhance the club’s offerings.
Qualifications
- Outstanding written and verbal communication skills
- Demonstrates an exceptional sense of creativity
- Delivers out-of-the-box thinking and solutions
- Handles and prioritizes multiple projects
- Takes responsibility to ensure successful outcomes
- Contributes to a high functioning team
- Bachelor’s degree preferred - Marketing, Advertising, Communications, Business
- Experience in a marketing role or internship preferred
- 1-3 years of relevant experience in the restaurant, food service or hospitality industries
- Flexibility to work nights and weekends, based on the need for events and activations
- Experience with Google Analytics, social analytics, CMS platforms, and email platforms is a plus
- Experience with Adobe Creative Cloud applications, mainly Photoshop, InDesign, Acrobat, and Illustrator
- Knowledge of member relationship management best practices.