What are the responsibilities and job description for the Director Marketing, Cottonelle® position at Lensa?
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
This is a role that will make direct impact on the North America business while working on the high performance and strategically focused Cottonelle® team. You are responsible for a significant part of the North American Business that focuses on building the iconic Cottonelle® brand as well as leading the brand team.
Role is directly responsible for the overall brand health and business performance, leading a cross functional team. Leads the development and execution of the annual business, brand and media strategies and plans to deliver the financial goals (P&L). Leads and influences cross-functional partners in a matrix organization to include research and engineering, product supply, finance, sales, insights and analytics, legal, etc. Manages a team of 2 direct reports and 4 indirect reports, and provides broad leadership to the cross functional leadership teams.
In This Role, You Will
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
Qualifications
In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
Veterans and members of the Reserve and Guard are highly encouraged to apply.
Salary Range: $180,000 - $235,000 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit-Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.
This is a role that will make direct impact on the North America business while working on the high performance and strategically focused Cottonelle® team. You are responsible for a significant part of the North American Business that focuses on building the iconic Cottonelle® brand as well as leading the brand team.
Role is directly responsible for the overall brand health and business performance, leading a cross functional team. Leads the development and execution of the annual business, brand and media strategies and plans to deliver the financial goals (P&L). Leads and influences cross-functional partners in a matrix organization to include research and engineering, product supply, finance, sales, insights and analytics, legal, etc. Manages a team of 2 direct reports and 4 indirect reports, and provides broad leadership to the cross functional leadership teams.
In This Role, You Will
- Owns delivery of business objectives for the brand including net sales, operating profit, gross margin and market share
- Co-Leads the development and delivery of 3-5 year Strategic Business Plans with our Strategy Team
- Build and implement foundational Brand tools to grow equity with consumers including category vision and drivers, brand plans, communication strategy
- Lead the development of the Annual Business, Brand, and Marketing Plans to deliver the business strategy, targets, business results, and priorities
- Responsible for delivery of the Masterbrand Content & Connections strategy to deliver holistic business strategy in partnership with FW leader across the total Cottonelle® business
- Build a data-driven culture of analyzing & measuring the quality/effectiveness of business plans that is quick to optimize for improvement as necessary
- Collaborate with the Customer Development organization and key retail customers to delivering winning plans at the shelf and in eCommerce
- Manage cross-functional and agency teams to ensure plan is executed with excellence and stewardship needs are met
- Lead cross-functionally with R&E, Supply Chain, and Brand Innovation teams to launch innovation programs with excellence
- Builds an assertive, proactive, results-oriented team that is passionate about winning through teamwork. Identifies and hires top-tier talent; maximizes team member effectiveness by providing ongoing coaching and feedback; creates opportunities for growth and development.
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
Qualifications
In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
- Graduate Degree or Undergraduate Degree with equivalent work experience
- Minimum 10 years of business experience with a history or demonstrated business success; P&L management; extensive knowledge of the CPG industry as well as North American markets
- Specific marketing and brand building expertise, including experience in new product development and insight development
- Able to use understanding of consumers, categories and customers to create and seize business opportunities with strong analytics capability with proven capability to analyze complex problems and set a course of action.
- Experience identifying and deploying brand vision, visual identity, and communication/campaign ideas, with strong demonstrated internal and agency relationship management
- Strong understanding of the customer perspective (internal, external and/or consumer), including a keen understanding of customer basic business operations and the organizational levers (systems, processes, departments, functions) that drive profitable growth and customer decision making
- Experience working in a matrix organization, leading, inspiring, and driving collaboration across a diverse team of businesses and functions to work together to accomplish common goals
- Ability to travel up to 10-15% of the work time. Travel may include business travels via aircrafts and motor vehicles to various locations.
Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
Veterans and members of the Reserve and Guard are highly encouraged to apply.
Salary Range: $180,000 - $235,000 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit-Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.
Salary : $180,000 - $235,000
