Program Manager

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Summary

Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.Our vision is fearless creativity that shapes the future of connection. With some of the industry’s best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world’s biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products.This program team is responsible for the development and implementation of integrated marketing programs for Reality Labs. We lead the development and implementation of integrated creative programs. These are outbound marketing efforts that are heavily cross-functional in nature.

Required Skills

Program Manager Responsibilities:

• Create effective partnerships with Integrated Marketers, International Marketers, Channel Leads, Product Marketing Managers, internal creative teams and external agencies
• In partnership with Integrated Marketing, Performance Media, and Creative, drive the development and optimization of performance assets for integrated campaigns and evergreen digital advertising
• Capable of being the lead point of contact for our external agency partner, as well as cross-functional internal stakeholder management
• Collaborate with Program Leads to determine how creative projects within the remit of this role fit within a wider business portfolio through the lens of objectives, impact, risks and resources
• Prioritize competing needs with sound reasoning, leading to viable solutions across multiple teams and projects
• Capable of optimizing systems, tools, and standards that improve creative production within the organization
• Coordinate the wider team to ensure successful communication and delivery of various performance marketing launches, simultaneously at times
• Manage workflow for inbound and outbound projects, manage program/production budgets and approvals, requirements for sourcing and procurement, and the development of high-quality assets, often with tight deadlines
• Maintain brand integrity across all project deliverables, working closely within Design, Legal and Product teams' guidance
• Mobilize the team towards forward progress, action, and results by anticipating needs and removing obstacles
  
  

Minimum Qualifications

Minimum Qualifications:

• 6 years of client-facing experience within a creative agency or in-house, in a demonstrably equivalent role
• Experience in cross-functional collaboration, organizational design and systems planning
• Creative operations experience in setting priorities, problem-solving, multi-tasking, and negotiation
• Experience in creative planning and development, production, editorial, finishing and delivery/trafficking
• Experience across major creative channels and large scale integrated campaigns. This may include but not be limited to: live action, programmatic digital delivery, social, influencer, CRM, web/Ecommerce, media integration, technical product feature demos.
• Experience in global marketing with a proven track record of launching and customizing work across multiple markets
  
  

Preferred Qualifications

Preferred Qualifications:

• 8 years client-facing experience within a creative agency or in-house, in a demonstrably equivalent role
• Experience with additional creative channels. This may include but not be limited to: print, out of home and/or experiential workstreams.
• Experience working with a large, global tech company
• Experience working as a cross-functional manager within a fast-paced, often ambiguous, start-up environment
  
  

Public Compensation

$116,000/year to $166,000/year bonus equity benefits

Industry: Internet

Equal Opportunity

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.