What are the responsibilities and job description for the Senior Marketing Insights & Analytics Manager position at Lensa?
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548981 Senior Marketing Insights & Analytics Manager (Stamford, CT)
Lead marketing analytics and insights initiatives to drive data-driven decision-making, optimize marketing performance, and uncover growth opportunities through advanced analytics and strategic storytelling.
Your Role
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.
This role is an office role in Stamford, CT
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody, everywhere, has access to the quality of healthcare that we all deserve. Do the work of your life to help improve the lives of others.
The pay range for this position in Connecticut is $122,382 to $209,798
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT .
It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.
Equal Employment and Opportunity Employer/Disabled/Veteran
548981 Senior Marketing Insights & Analytics Manager (Stamford, CT)
Lead marketing analytics and insights initiatives to drive data-driven decision-making, optimize marketing performance, and uncover growth opportunities through advanced analytics and strategic storytelling.
Your Role
- Own syndicated data reporting, analysis, and key performance indicator (KPI) tracking, ensuring data accuracy and accessibility to support business growth.
- Oversee the local implementation and advancement of market mix modeling (MMM) to improve marketing effectiveness and ROI measurement.
- Develop and recommend advanced analytics capabilities to enhance consumer, market, category, and competitor insights, enabling strategic decision-making.
- Collaborate cross-functionally with marketing, sales, and global teams to support test-and-learn measurement strategies using point-of-sale (POS) and other data sources to optimize marketing activities.
- Lead, mentor, and develop a high-performing team of internal and external analysts, fostering a culture of collaboration, innovation, and data-driven decision-making.
- You’ve acquired 7 years of experience in consumer packaged goods (CPG), retail analytics, or marketing insights, with a strong background in people management and cross-functional leadership.
- Your skills include hands-on experience with US/CA data analytics, POS data, panel data, and retailer data, with expertise in Nielsen and Circana, and proven experience managing MMM analysis and application.
- You have a Bachelor’s degree in a relevant field, such as Business, Marketing, Analytics, or a related discipline.
- You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
- You’re a strong communicator and strategic thinker, with the ability to work cross-functionally and synthesize complex data into compelling narratives that drive action and influence senior leadership.
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.
This role is an office role in Stamford, CT
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody, everywhere, has access to the quality of healthcare that we all deserve. Do the work of your life to help improve the lives of others.
- Learn more about our business .
- Discover our rich and exciting history.
- Learn more about our purpose.
- Learn more about our culture.
The pay range for this position in Connecticut is $122,382 to $209,798
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT .
It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.
Equal Employment and Opportunity Employer/Disabled/Veteran
Salary : $122,382 - $209,798
