Demo

Sales Development Representative

LHP Engineering Solutions
Columbus, IN Full Time
POSTED ON 2/12/2025
AVAILABLE BEFORE 5/12/2025

LHP / LER is seeking a Sales Development Representative (SDR) to join our Marketing and Revenue Operations Team. As an SDR, you’ll be responsible for identifying, contacting, and qualifying potential customers to generate new business opportunities, primarily by creating and managing leads within the sales pipeline through outbound prospecting and initial contact, ultimately passing qualified leads to the sales team for further engagement; key duties include lead generation, lead qualification, appointment setting, and maintaining accurate data within HubSpot.

Key Responsibilities :

  • Prospecting : Identifying potential customers through various channels like cold calling, email outreach, social media, and market research to build a qualified lead list.
  • Lead qualification : Assessing potential customers' needs, budget, and decision-making authority to determine whether they fit the company's products or services well.
  • Initial contact : Reaching out to prospects through phone calls, emails, or other communication methods to introduce the company and its offerings.
  • Appointment setting : Scheduling meetings or demo calls between qualified leads and the sales team.
  • Sales pitch delivery : Providing a concise overview (only) of the company's value proposition to potential customers.
  • CRM management : Maintaining accurate information on contacts and companies within the company's preferred CRM system HubSpot.
  • Data analysis : Tracking key activity metrics like call volume, emails, scheduled meetings, conversion rates, and feedback to identify areas for improvement.
  • Collaboration : Working closely with the marketing and sales teams to ensure lead generation strategies are aligned and effective.

Minimum Skills :

  • Excellent communication skills : Ability to articulate the company's value proposition clearly and confidently over the phone, email, and online conference calls such as Teams, Zoom, and WebEx.
  • Active listening skills : Effectively understanding prospect needs and concerns to tailor communication accordingly.
  • Persistence and resilience : Ability to handle rejection and consistently follow up with leads.
  • Collaboration : Coordinate and ask for feedback from Business Development Managers as sales opportunities progress through the sales pipeline.
  • Strong time management skills : Effectively managing a high volume of leads and prioritizing tasks.
  • Sales acumen : Understanding our sales processes, lead qualification criteria, and sales cycle.
  • CRM proficiency : Experience with HubSpot to manage lead information and track activity.
  • Process : Ability to quickly understand and contribute to the development of ongoing SDR processes and activities, including identifying and developing opportunities for automation / AI.
  • Qualifications :

  • Bachelor’s degree or equivalent experience.
  • 3 years of experience in a similar role.
  • Demonstrated ability to work solo as well as being a productive team member, making outbound calls every day.
  • Have a strong work ethic and are eager to learn and make new connections with prospects.
  • Have experience using LinkedIn Sales Navigator or other similar prospecting applications while keeping track of dead-end leads.
  • Must be an excellent problem-solver.
  • LHP is an Equal Opportunity Employer, including disability / veterans. LHP also participates in the E-Verify Program.

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