What are the responsibilities and job description for the Digital Specialist position at LHWH Advertising & PR?
POSITION SUMMARY
LHWH Advertising & Public Relations is seeking a full-time outstanding Digital Services specialist to work on various clients in the Healthcare, Tourism, Transportation, Beverage and Real Estate categories. You will manage and oversee all digital media campaigns, ensuring seamless execution from strategic campaign planning to optimization.
Our ideal candidate would possess a deep understanding of digital marketing, a data-driven mindset and a commitment to continued learning in an ever-changing industry.
This role requires the ability to work collaboratively with a team and also as an independent producer, on multiple projects at a time.
Content creation, video editing skills and account management experience are a plus, but not required. This can be a remote flexible opportunity with the ideal candidate living in the Grand Strand / Myrtle Beach area.
QUALIFICATIONS:
- Strong background in digital marketing strategy, media channels and campaign optimization.
- Ability to analyze and interpret digital campaign performance data.
- Proficiency in Canva, PowerPoint, Adobe Suite or other presentation tools.
- Familiarity with geo-fencing, mobile conquesting, and digital ad placements (i.e. Meta (Facebook, Instagram), Google Ads, LinkedIn, OTT/CTV)
- Experience with Google products: Analytics, Business Profile, Ads, Tag Manager, Sheets, Docs, etc.
- Familiarity with website functionality, maintenance and related elements (i.e.: SEO, copywriting, landing pages, UTM codes, tracking pixels, etc.)
- Strong copywriting, proofreading and content development skills.
- Detail-oriented with strong organizational and multitasking abilities.
A FEW KEY POINTS:
- Salary commensurate with experience
- Can be a hybrid work opportunity, including virtual meetings
- Flexible hours, as long as all tasks are completed and deadlines are met
Job Type: Full-time
Pay: $75,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Ability to Relocate:
- Myrtle Beach, SC 29577: Relocate before starting work (Preferred)
Work Location: Hybrid remote in Myrtle Beach, SC 29577
Salary : $75,000 - $85,000
