What are the responsibilities and job description for the Web Content Strategist Job at Liaison Creative in Austin position at Liaison Creative?
A strategic content expert who combines technical understanding with content development skills.
Responsibilities :
Lead content strategy development for AI and software products, including audience definition, user journeys, and content mapping.
Write and optimize technical content that effectively communicates complex solutions to sophisticated audiences.
Create detailed wireframes and content specifications in collaboration with UX / UI design teams.
Conduct proactive analysis of web analytics to identify optimization opportunities and trends.
Manage stakeholder relationships and content request prioritization.
Monitor competitor content and develop strategies to differentiate messaging.
Apply SEO best practices to improve content discoverability.
Qualifications :
Strong copywriting experience with the ability to translate complex technical concepts into clear, compelling content that targets key audience segments.
Ability to juggle both strategic planning and hands-on content creation.
Display excellent stakeholder management and cross-functional collaboration skills.
Bring experience in software or technology industry content development.
Exhibit passion for emerging technologies and continuous learning.
Have a background or strong interest in artificial intelligence and machine learning.
Showcase analytical mindset with experience in data-driven optimization.
Successful candidates will share a link to an online digital portfolio featuring previous authored web content.
Technical Skills :
Microsoft Office with a focus on Word, Excel, and PowerPoint.
Adobe Experience Manager and Adobe Workfront are preferred.
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