What are the responsibilities and job description for the Marketing Coordinator position at Liberty Environmental, Inc.?
Liberty Environmental, Inc., founded in 2004, headquartered in Reading, PA is a multi-practice firm that provides environmental consulting and engineering services to clients across the United States – including manufacturers, private landowners, land developers, financial institutions, and government entities. Other branch offices are located in Lancaster and Berwyn, Pennsylvania, Lebanon, New Jersey, and New York.
Our staff is comprised of national experts in air quality management, water and waste management, environmental compliance and auditing, sustainability and greenhouse gas management, storage tank management and natural resource sciences with expertise in the environment, transportation, energy, and geotechnical engineering.
Liberty Environmental, Inc. is seeking a self-motivated, goal-oriented individual to join our growing organization to fill a Marketing Coordinator rolein our company at our Reading, Pennsylvania office.
POSITION SUMMARY:
The Marketing Coordinator will work with our Presidents, Principals, Project Managers and staff to serve as the Administrator for our Website, Customer Relationship Management (CRM) system, and Social Media Channels.
ESSENTIAL FUNCTIONS:
- Manage our company website and social media channels
- Monitor and add content to continually improve search engine optimization
- Partner with Principals / Practice Managers to create an annual calendar of social media blasts.
- Work with staff to develop articles to keep the news fresh.
- Proofread, edit, format, media publications for accuracy, spelling, grammar, clarity of communication, consistency, and layout.
- Manage principal and key staff LinkedIn accounts.
- Promote opportunities to build connections with clients.
- Assist in managing Liberty CRM
- Ensure that data is accurately entered and managed.
- Partner with Principals / Project Managers to maintain data, especially project wins / losses.
- Provide quarterly internal updates around opportunity highlights, project development, and community involvement.
- Manage our LinkedIn account, monitor and share data, trends and evaluate opportunities to grow our followers.
- Develop monthly targeted email blasts around important topics for specific markets, client types, etc.
- Coordinate client and business development events.
- Track and record all company, contact, call, and other BD activity information into Constant Contact.
- Visit our multiple office locations (Reading, Lancaster and Lebanon, NJ) one day each per month to meet with Practice Managers and Project Managers to gain knowledge of projects.
- Participate in weekly calls with key essential team members to discuss strategies and opportunities to improve the process, outcome, and efficiency of the sales and marketing efforts.
- Attend business-related events as needed.
- Accompany Liberty Technical staff at events.
- Keep up with the industry trends and emerging marketing technologies to maintain a competitive edge.
Education:
- Education – Bachelor’s Degree in Marketing, Communications or related field.
Required Skills:
- Customer Relationship Management (CRM) Experience required.
- Proven experience in a marketing role.
- 2 years’ AEC experience would be a plus.
- Professional demeanor and communication abilities.
- Working knowledge of Microsoft Word, Excel, PowerPoint, Adobe or Kofax.
- Prior experience with developing and/or implementing campaigns on social media platforms a plus.
- Must possess excellent communication, teamwork, analytical, organizational, technical writing, and client service skills.
- Ability to work independently; troubleshooting/problem-solving skills are a plus.
- Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Job Type: Part-time
Work Location:
- Remote, Hybrid, In person
- Up to 10 hours per week
- Office
Job Type: Part-time
Pay: From $25.00 per hour
Expected hours: No more than 10 per week
Schedule:
- Monday to Friday
Education:
- Bachelor's (Required)
Ability to Commute:
- Reading, PA 19601 (Required)
Ability to Relocate:
- Reading, PA 19601: Relocate before starting work (Required)
Work Location: In person
Salary : $25