Demo

Gerente Asociado de Publicidad

Liberty Latin America
Pennsylvania, PA Full Time
POSTED ON 2/11/2025
AVAILABLE BEFORE 3/30/2025

About the Role:

We're seeking a talented Advertising profession to craft compelling advertising campaigns that reach our target audience and promote our telecommunications services. You'll play a vital role in driving brand awareness, lead generation, and customer acquisition through strategic advertising initiatives.

Responsibilities:

  • Develop and execute creative advertising campaigns across various channels, including:
    • Traditional media (TV, print)
    • Digital marketing (display ads, social media ads, search engine marketing)
    • Emerging channels (e.g., connected TV, influencer marketing)
    • Point of sales materials
  • Collaborate with products, marketing, and creative teams to ensure brand consistency across all advertising materials.
  • Conceptualize and develop creative advertising materials (ad copy, visuals, scripts) that resonate with the target audience and effectively communicate product/service benefits.
  • Manage and oversee the production of advertising campaigns, working with vendors and agencies (if applicable).
  • Track and analyze campaign performance metrics and recommend data-driven optimizations for improved results.
  • Stay current on the latest advertising trends and technologies within the telecommunications industry.

Qualifications:

  • Bachelor's degree in Advertising, Marketing, Communications, or a related field (preferred).
  • Experience in telecommunications is not a must, but preferred
  • Minimum 2-3 years of experience in advertising or a relevant marketing role.
  • Strong understanding of advertising principles and best practices across various channels.
  • Proven ability to develop creative and engaging advertising content.
  • Excellent copywriting and visual storytelling skills.
  • Experience with project management and budget control.
  • Proficiency in digital marketing tools and platforms
  • A passion for the fast-paced world of advertising and the telecommunications industry.

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