What are the responsibilities and job description for the Sales Support & Business Development Associate position at LIDD Consultants Inc.?
LIDD (LIDD.ca) is a leading supply chain management consulting firm. We design complex distribution centers and logistics systems to help companies move goods more efficiently. Our clients are manufacturers, distributors and retailers, including many brand names in food & beverage and consumer goods. From our offices in Montreal, Toronto, Los Angeles, Atlanta, and Seoul, our staff of over 120 employees tackles challenging projects in a fun and supportive environment.
Our Diversity Statement
LIDD is an equal-opportunity employer. When you join our team, you'll feel like you belong regardless of your ethnicity, religion, race, origin, gender, sexual orientation, age, marital status or disability. Let us know if you need accommodation during the recruitment process.
The Role
As a Sales Support & Business Development Associate, you will play a critical role in driving LIDD’s growth. Your primary focus will be generating new business opportunities and building a strong sales pipeline, while also supporting key sales operations to ensure efficiency and effectiveness from LIDD’s LA or Atlanta office.
What We’re Looking For
- You’re confident in making outbound calls and creating new revenue opportunities. We’ll provide you with the tools and coaching you need to thrive;
- You excel in a fast-paced environment, are highly organized, and bring high energy to everything you do;
- You have exceptional attention to detail and multitasking skills, enabling you to manage competing priorities effectively;
- You embody LIDD’s values:
- Work with Urgency
- Master Your Expertise
- Be Both Bold & Wise
- Act as One LIDD
Responsibilities
Prospecting & Outreach:
- Conduct cold and warm outreach to drive demand, engage prospects, and support sales campaigns;
- Develop and refine outreach scripts, email templates, and call strategies in collaboration with sales leaders.
Lead Generation & Pipeline Management:
- Research and develop prospect lists across key industries for LIDD’s services;
- Track and document outreach activities in LIDD’s CRM, ensuring accuracy and consistency;
- Analyze campaign performance and provide insights to marketing and leadership.
Sales Support & Coordination:
- Maintain and optimize internal sales documentation and processes;
- Assist in planning and executing sales initiatives;
- Provide general sales support to ensure operational efficiency and effectiveness;
- Perform other related tasks, as required.
To Qualify
- At least 2 years of experience in B2B sales, ideally in professional services.;
- Proven success in cold outreach rather than relying solely on inbound leads;
- Ability to make 40 calls daily while maintaining enthusiasm and professionalism;
- Experience with prospecting tools such as ZoomInfo, Cognism, or RocketReach;
- Basic CRM proficiency;
- Excellent written and spoken communication skills in English;
- Willing to work in a hybrid work environment from either of our US offices.