What are the responsibilities and job description for the Marketing Specialist - Events and Promotions position at Lidl?
Location
3500 S Clark Street
Arlington, VA 22202 USA
Employment Type
Experience Level
Employment Area
Reference number
Target Start Date
Summary
Lidl US is searching for the next Marketing Specialist - Events and Promotions to join our team! The Marketing Specialist is responsible for assisting the Marketing Manager in coordinating new store opening events, developing field marketing activities, acquisition of sponsorships and executing companywide marketing campaigns to drive brand awareness in the market. The role operates in close collaboration with the national marketing team to ensure on-time execution of marketing events that uphold brand integrity.
** This position reports to our Headquarters in Arlington, VA on a hybrid 3-day schedule.
What You’ll Do
- Execute scheduled New Store Openings events and related activations
- Work with various internal departments and external marketing agency to source, develop, plan and execute event activations and partnerships to support business initiatives
- Attend all meetings with external marketing agency to properly plan and execute all marketing activations
- Source sponsorship opportunities. Collaborate with Marketing Manager to Strategize, plan, execute and evaluate sponsorships to track ROI
- Partner with creative team to develop event and brand assets, optimize template designs and ensure assets go to market on-time
- Communicate with external vendors to onboard organizations
- Manage relationships with facilities management and supply chain within each Regional Distribution Center to streamline communication in support of all events and partnerships
- Build and maintain stakeholder relationships across regional and global stakeholders
- Regularly report status of plan and areas of opportunities to key stakeholders throughout the business to continue to improve and drive brand awareness
- Perform other duties as assigned
What You’ll Need
- Proficiency in Microsoft Office Suite (Outlook, Teams, PowerPoint, Excel, Word, OneNote)
- PowerPoint presentation skills
- Extremely detail oriented with high quality/accuracy and proofreading skills
- Strong organizational skills to set priorities and manage time
- Excellent communication skills with the ability to interact with all levels
- Ability to take constructive criticism and change direction when needed
- Ability to meet aggressive deadlines in a fast-paced environment
- Bachelor’s Degree in Marketing, Business, Communications or related field
- 3 years of marketing/communications experience preferred; retail experience strongly encouraged
- In lieu of degree, 5 years of experience in related field will meet the education and related experience requirements listed above
- Experience in experiential marketing
Physical Job Requirements
- Prolonged periods sitting at a desk and working on a computer
- Must be able to lift up to 50 pounds at times
- This position commutes between stores, events and/or distribution centers up to 20% of the time
What You’ll Receive
At Lidl, we know that in order for our people to do their best, they must be at their best. That’s why as a company, we offer one of the most generous benefits packages in the industry.
All our Lidl employees are eligible to receive the following benefits:
Medical | Dental | Vision coverage- Paid Holiday & Paid Time Off (PTO)
- 401k Plan ( 5% company match and 2 year vesting schedule)
- And so much more, visit our benefits page for more details and the latest updates
In addition to the great benefits above, our Full-Time employees receive these additional benefits: Group Term Life & AD&D Insurance, Short & Long-Term Disability Insurance, Voluntary Critical Illness and/or Accident Insurance, Parental Leave – 100% pay for birth mothers and non-birth parents, Additional Paid Time-Off & Sick Time.
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