Associate Product Manager - Sports Medicine Marketing (10412-2025267)

Description

Associate Product Manager – Sports Medicine Marketing

Location: Virginia Beach, VA (on-site)

Department: Marketing, WMSR, LifeSciences

Job Type: Full- time

Shift: Monday- Friday 8:15 a.m.- 5:00 p.m. (ET), On- call Availability, Up to 30% Travel

Clinical Status: Non- clinical

LifeNet Health is searching for talented individuals who will embrace our mission of saving lives, restoring health, and giving hope.

LifeNet Health, headquartered in Virginia Beach, Virginia, is the largest nonprofit organ procurement organization (“OPO”) and tissue processor in the United States, as well as a leading innovator in tissue engineering and regenerative medicine. Our goal is to improve the quality of human life through the provision of organs, tissues and cells for transplantation; to provide innovation in the fields of bio-implants, regenerative medicine and research; and, to serve the community with educational and support services that enhance the donation process. LifeNet Health has over 1200 employees and has a growing global presence.

The Associate Product Manager plays a critical role in supporting the development, marketing, and lifecycle management of medical devices including, but not limited to, product development support, Sales team collaboration, market research and analysis, product lifecycle management, regulatory and quality support, and financial and strategic oversight. Candidates with a background in Biomedical Engineering, Biology, or a clinical field are encouraged to apply. Additionally, individuals with strong project management skills, effective communication, an analytical mindset, and a technical understanding would be well-suited for this role.

How You Will Contribute To LifeNet Health’s Success

The Associate Product Manager develops market/product strategies and tactics, as well as interfacing with commercial partners to drive regulatory approval and implementation. Responsible for providing field support, product development support, and engaging in customer events.

What You’ll Do

• Provides ongoing support and collaborates with representatives of LifeNet Health, key opinion leaders, and Alliance partners regarding product material development, issues of product performance, and product quality improvement. Provide support to end users, field representatives, and client services staff by providing presentations focused on increasing product knowledge and clinical application/operational training.
• Implements tactical, strategic and annual marketing plans to include short term, mid-term, and long-term goals and objectives for the respective product. This includes situational analysis of the market and products, revenue forecasts, competitive analysis, and identification of key opportunities and threats. Evaluate the product-marketing plan and make recommendations to ensure compatibility with LifeNet Health’s mission.
• Develops and implements key marketing collateral materials, clinical education programs, and other marketing activities using PowerPoint and other multi-media tools to help support the branding of the product line with our customer and partners. This may involve collaboration with external resources including alliance partners and/or medical professionals.
• Works closely with R&D teams to support new product development and launch efforts; this includes validating new product design, functionality and clinical applications with customers as well as implementing marketing and sales plans. Provide support and corrective action plans to maintain corporate objectives.
• Collaborates with cross-functional teams in the resolution of challenges and roadblocks.
• Implements pricing and product offering strategies based on customer needs and processing feasibility.
• Develops and maintains relationships with “key opinion leaders” in the surgical community relative to the product to aid in new product development and positioning of current product lines.
• Attends activities associated with the coordination of tradeshow and professional society meetings pertaining to the respective product. May require hands-on activity within an operating room setting.
  
  

What You’ll Bring (Minimum Requirements)

• Bachelor’s degree
• Valid state driver’s license
• Two (2) years of work experience within the medical field and/or marketing
  
  

Preferred Experience/Skills/Certifications

• Master’s degree in Business Administration from an accredited college/ university: Business, Marketing, Healthcare, or related field
• AATB Certified Tissue Bank Specialist (AATB CTBS)
• One (1) year of medical sales or marketing experience
• Knowledge of operating room procedures
  
  

These Would Be Nice Too (Knowledge Skills And Abilities)

• Ability to influence without authority
• Professional communication and presentation skills
• Proficiency in Microsoft Office
  
  

Why work at LifeNet Health?

We have a fierce drive for our mission of Saving Lives, Restoring Health, and Giving Hope. You will not find another company with a culture as strong as ours.

• 403(b) and Profit-Sharing Plan
• Affordable medical, dental, and vision coverage
• Corporate sponsored events for employees
• Work-life balance with generous paid time off to include vacation time, sick time, and paid holidays
• 18 vacation days
• 9 sick days
• 7 paid holidays
• Tuition reimbursement
• Personal career, skill, and leadership development opportunities
• Wellness Program (gym reimbursement, monthly wellness webinars, mental health toolkit, financial resources, and much more)
• Employee Assistance Program (EAP) for employees and members of their household
• Dedicated and passionate co-worker
  

Salary: $75,841- $101,121 annually

The pay rate for the successful candidate will depend on geographic location and the candidate’s qualifications and prior relevant experience. The pay range for this position is $75,841 annually (entry-level qualifications) to $101,121 annually (experienced in this role).

• Actual compensation may be higher based on the successful candidate's knowledge and relevant experience.
  
  

This position is eligible for an annual bonus once eligibility criteria are met.

All benefits are subject to eligibility requirements and LifeNet Health reserves the right to modify or change these benefits programs at any time, with or without notice, unless otherwise required by law. Further, nothing in this posting is intended to alter the “at will” relationship of a successful candidate and this posting does not constitute a specific promise.

LifeNet Health is an equal opportunity employer. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected status. We maintain a drug-free workplace and perform pre-employment substance abuse testing.