What are the responsibilities and job description for the Director of Creative Marketing and Strategy position at Lifeplus International?
Job Overview
Lifeplus is searching for a highly talented Director of Creative Marketing & Strategy who combines exceptional creative vision with strong analytical capabilities. This individual will lead the development and execution of innovative marketing strategies across video, print, digital, and experiential media. The role requires a creative thinker who can also strategically leverage data and insights to maximize effectiveness and results.
Key Responsibilities:
- Develop and execute creative marketing strategies to enhance brand visibility and drive growth.
- Oversee creative projects from conception through implementation across video, print, digital, and experiential platforms.
- Lead cross-functional collaboration between creative, analytics, and marketing teams to ensure cohesive, impactful campaigns.
- Utilize analytics and insights to measure campaign effectiveness and continuously optimize strategies.
- Stay ahead of industry trends to deliver innovative and relevant marketing initiatives.
Qualifications:
- Minimum of 6 years experience in creative marketing, strategy, or related fields.
- Strong portfolio showcasing creative campaigns with measurable impact.
- Exceptional skills in strategy development, project management, and execution.
- Proficiency in utilizing data analytics to enhance creative outcomes.
- Strong leadership, communication, and collaborative skills.
Benefits:
- Competitive salary
- Comprehensive health insurance
- Retirement plan
- Generous paid time off
Location: Batesville, AR
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Work Location: In person
