Manager, Business Marketing

Opportunity :

In order to make an application, simply read through the following job description and make sure to attach relevant documents.

Liftoff is seeking an experienced Marketing Manager to lead the development and execution of innovative global marketing strategies. In this role, you will oversee a diverse range of campaigns and marketing activations across email, webinars, content, events, and paid media. You will work closely with cross-functional teams to ensure alignment with sales priorities and business goals.

The ideal candidate is a creative, strategic, and data-driven leader with 6 years of B2B marketing experience and a proven track record of success in digital and partner marketing. This is a unique opportunity to shape Liftoff’s global thought leadership, manage strategic partnerships, and lead a high-performing team that drives brand visibility and business growth.

Responsibilities :

• Develop and execute global marketing campaigns across email, webinars, content, research reports, and paid media, highlighting Liftoff’s thought leadership and driving engagement with prospects, customers, and partners.
• Collaborate with cross-functional teams (sales, product marketing, brand, event teams) to align marketing efforts with business objectives.
• Manage key partnerships, PR, and vendor relationships, providing strategic recommendations to enhance partnerships and maximize value for Liftoff.
• Lead global thought leadership initiatives, setting the vision and overseeing strategic campaigns to position Liftoff as an industry leader.
• Support regional marketing efforts for customer summits, conferences, and events to drive brand engagement and visibility.
• Utilize data-driven insights to identify growth opportunities and optimize marketing strategies for maximum impact.
• Oversee the production of marketing materials, ensuring timely delivery of event pages, decks, case studies, and blog posts.
• Guide and manage the content team, ensuring the production of high-quality, impactful work that aligns with business goals.
• Analyze and optimize marketing performance, leveraging data to measure success and continuously improve programs.
• Manage website updates and other digital properties, optimizing for user experience and performance.

Skills :

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