What are the responsibilities and job description for the Integrated Marketing Manager position at lindawernerassociates?
We’re seeking an experienced Integrated Marketing Manager to lead full-funnel marketing campaigns for our expanding portfolio of wearable consumer technology products. This role requires a balance of creative intuition, strategic thinking, and analytical rigor to bring impactful campaigns to life. You’ll partner with cross-functional teams to unify messaging and deliver powerful storytelling that drives awareness, adoption, and engagement.
In this role, you’ll translate business objectives into marketing strategies in collaboration with Product Marketing, Product Management, Sales, and Insights. You’ll develop deep audience understanding, craft value propositions, author creative briefs, and oversee campaign execution across digital, social, experiential, and traditional media. You’ll also analyze performance, optimize efforts, and identify new opportunities to support long-term brand growth.
Required Experience:
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7 years executing large-scale consumer campaigns across diverse media channels
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Proven ability to turn insights into strategic marketing plans
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Experience managing multiple campaigns and creative/media agency partners
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Strong collaboration and communication skills across cross-functional teams
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Background in consumer tech, wearables, or hardware marketing
Preferred:
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Sports marketing experience or passion for sports
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Exposure to emerging brands or immersive technologies (AR/VR)
Top Skills:
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Leading and executing integrated marketing campaigns
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Writing and evaluating creative strategies
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Translating creative concepts into actionable channel execution
This role is ideal for a hands-on, strategic marketer who’s passionate about shaping the future of consumer technology and delivering work that resonates with audiences and drives business results.
Location: Remote
Role type: Contract 6 Month Position
Expected hours: 40 per week
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday (Extended schedule as needed Saturday-Sunday)
Application Question(s):
- Do you or will you in the future require any sponsorship to work in the US?
Language:
- English (Required)
