What are the responsibilities and job description for the Product Specialist position at Link-Belt?
Link-Belt Cranes is a global leader in the design, manufacture and sales of mobile cranes. Founded 150 years ago, with corporate headquarters in Lexington, Kentucky, join an organization that understands its greatest resource is our people and they are what makes the difference.
Currently we have a Product Spec ialist role open. This position will collect and analyze competitive data and prepare materials that can be utilized by the sales organization and design engineering to enhance the competitiveness of the product line. Provide product and technical support for both internal and external customers.
Essential functions of the position include :
- Assist with the continued market share growth in crane sales
- Ongoing investigations into new products and / or complimentary products that may increase unit sales or profits
- Provide LBC engineering with all pertinent specifications and market conditions to design new products, as well as the update of the current lines
- Participate with product development teams by providing marketing representation, distributor / customer input and information on competitive models
- Provide technical support to LBC sales force, both in-house and field
- Monitor all service and engineering issues as it pertains to marketing
- Monitor all sales special request for both current and obsolete models
- Assume host role in customer plant visits, arranging transportation, demos, and after hour functions
- Provides support to Marketing Communication on the creation and revision of promotional materials and product presentations
- Maintain accurate up to date library on competitive products / manufactures providing direction and new sales marketing materials to marketing communications including competitive analysis
- Prepare presentation materials for all Distributor Sales Schools
General qualifications for this role :
