Demo

Director Product Marketing APAC, LinkedIn Talent Solutions

LinkedIn
MI Full Time
POSTED ON 2/26/2025
AVAILABLE BEFORE 5/20/2025

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

We are looking for a Product Marketing Director to drive product development and adoption, go-to-market strategy, and innovation in our approach for our Talent Solutions business in APAC. In this role, you will partner with global teams to support APAC considerations in product development, develop locally relevant solution narratives to enable field sales, and partner across the business to deliver innovative and impactful outbound product marketing activity to drive acquisition and adoption of our solutions.

This leader will design and lead go-to-market strategy, drive field sales success, and inspire innovation in product marketing approaches. You will work closely with APAC Field Marketing, the APAC Senior Leadership Team, as well as global leaders in Product Marketing, Integrated Marketing, Sales, and more. This is a critical role to the success of Talent Solutions, our most complex and largest business at LinkedIn, in one of our fastest growing regions.

You will lead a team of highly skilled product marketers owning critical go-to-market and product launch strategies and activities. Your role is to build strategic outlook and drive execution, including go-to-market plans and playbooks, new product charters and launches, align customers’ business needs to LinkedIn’s solution value propositions, field sales enablement, pre and post-launch sales activation, competitive intelligence, product performance, and more. In addition, this role is part of the regional LTS Marketing leadership team and partners across APAC marketing teams to inspire, motivate, and educate our teams on our product strategy and business strategy as a whole.

We are seeking a leader who is energized to embrace innovation. With LinkedIn leading the way in AI solutions to drive a more people-focused future of work, it’s never been a better time to join LinkedIn.

Leadership

  • As a member of the APAC Marketing and Talent Solutions Leadership Team, you will develop trusted relationships with senior leaders and play an active role in shaping both regional marketing and business strategy.
  • Lead and motivate a team of regionally distributed, highly skilled marketers, driving employee engagement while also delivering impact against business objectives.
  • Support the broader APAC LTS Marketing strategy development and execution, inspiring our teams to drive innovation and new ways of thinking to solve complex business problems.
  • Serve as the Head of Singapore and market leader for the LTS marketing org, providing a local leader to support our local team in country.
  • Inspire the team to do their best work; provide development, coaching, and exposure necessary to support excellence in role and prepare them for the next step in their careers.
  • Foster an environment of inclusivity and collaboration where the team wins and can be their authentic selves.
  • Drive operational excellence through sound resource management, team target & goal setting, and constant prioritization.

Responsibilities

  • Lead as a partner to regional and global sales and cross-functional teams (Customer Success, Solutions Marketing, Field Marketing, and Sales Readiness, among others) to plan and execute programs aimed to develop new solutions, launch and enable sales, and drive adoption of our solutions across APAC.
  • Collaborate with global marketing stakeholders to integrate the voice of APAC into global launch strategies, initiatives, and assets.
  • Inspire the team to build innovative and custom GTM content to address market-specific needs (i.e., country-specific narratives, case studies, etc.)
  • Partner with regional leadership and cross-functional teams (PMM, Field Marketing, Sales Readiness, Sales, Customer Success, etc.) to address Voice of Field and Voice of Customer feedback, optimizing the sales motion and customer experience and contributing to APAC’s commercial success.
  • Coach the team to own and effectively manage customer engagement and feedback channels (Charter & pilot customer feedback, customer roundtables, internal & external NPS, and on-the-ground feedback from CSMs & sales teams).
  • Act as a product spokesperson at customer events to demonstrate how our solutions work and can drive value for their business.
  • Lead the charter, pilot, and scale activities in APAC, supporting the commercial success of new product launches and strategic initiatives as measured by customer and rep product adoption, sales activity, pipeline creation, sales targets, etc.
  • Understand the regional talent ecosystem and assess regional client needs to inform new product developments and / or enhancements.
  • Lead APAC Charter and Pilot program strategy and execution.
  • Qualifications

    Basic Qualifications :

  • 8 years of experience leading marketing, sales, or strategy teams
  • 12 years of experience in marketing, new product launches, go-to-market strategy, product marketing, sales enablement, or sales activation
  • Preferred Qualifications :

  • Experience in partnering closely with cross-functional stakeholders in a globally matrixed organization
  • Experience developing strong stakeholder relationships
  • Experience with deriving insight from data and building actionable strategies based on analysis
  • Experience building and leading a team in a fast-paced, high-growth environment
  • Experience leading strategic, cross-functional, and process improvement projects
  • Passion for leadership through inspiration and managerial excellence
  • Self-starter and flexible leader who can thrive in a very fast-paced business
  • Exceptional presentation, communication, and influencing skills
  • Demonstrated ability to proactively identify and drive initiatives to positively impact the business
  • Suggested Skills

  • Leadership
  • Cross-functional Collaboration
  • Influencing
  • Communication
  • Additional Information

    Global Data Privacy Notice for Job Candidates

    Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants : https : / / legal.linkedin.com / candidate-portal .

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