What are the responsibilities and job description for the Manager, Research position at Lionsgate?
The Manager, Research reports into the Executive Director, Global Research and will play a critical role in how Motion Picture Group executives interpret and use data to make decisions in how LIONSGATE’s movies are made, marketed and distributed. This role will work alongside the Motion Picture Group Marketing team and a number of critical thinkers, strategists, researchers, analysts, innovators and engineers across the company who are solving some of the studio’s biggest challenges. It is an opportunity to deliver tangible value inside the industry’s largest independent motion picture studio. Your work will be viewed by business executives; directors, actors and producers; and creatives in marketing, movie development and production. As a valued member of the team, you will have a chance to contribute in driving real change at a time of unprecedented industry transformation. If you are someone who is looking to make a true impact and see your recommendations become reality, this is the role for you.
Responsibilities
- Assist in managing all research planning and delivery, from needs assessments, project briefs, vendor and methodology selections, study and questionnaire design, and execution inclusive of creative ad testing and brand and / or landscape studies.
- Oversee a variety of research techniques, spanning quantitative, qualitative and mixed methods to define, measure and describe potential motion picture audiences for each film.
- Partner with key individuals across the Motion Picture Group to identify key strategic and tactical questions and address with shareable reports and / or presentations.
- Manage on-going and ad hoc reports using quantitative and qualitative data for various groups including Marketing, Production and Development leadership.
- Interpret research findings, translate into insights, merge with any relevant analytical data and turn into a set of clear, actionable recommendations.
- Draft compelling and visually engaging reports and presentations that are easy for non-technical audiences to comprehend.
- Aid with test screening planning and logistics (e.g. data goals, attendees, and distribution of results).
- Manage budget for the Research team.
- Stay abreast of new methods, trends and best practices in research (particularly in the entertainment industry).
Qualifications and Skills
Supplemental Qualifications
About the Company
Lionsgate (NYSE : LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.
Business Unit Overview
Motion Picture Group
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.
Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award nominations and 32 Oscar wins.
Compensation and Benefits
Compensation
85,000
EEO Statement
Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.
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Salary : $85,000
