Generalist Designer, Social

Location: New York - 4 days a week in office and 1 at home

Reporting To: Mid-weight Designer, Social

Contract Term: Full-time, Permanent

Application details: Please provide your portfolio otherwise your application may not be considered

ABOUT LIV GOLF

The LIV Golf League is the world’s only global golf league featuring 13 teams, a 14-tournament schedule, and many of the world’s best golfers. Launched in 2022, the League was designed to expand the sport on a global level and create new value within the golfing ecosystem while enhancing the game’s societal impact. A landmark investment by LIV Golf also launched The International Series, a set of 10 enhanced events sanctioned by the Asian Tour, with elevated prize funds in world-class destinations, offering a pathway for leading professional and amateur golfers from around the world into the LIV Golf League. Hall of Fame golfer and renowned businessman, Greg Norman, is the League’s first and founding CEO and Commissioner.

Only three years into operations and with tournaments across North and Latin Americas, Asia, Australia, the Middle East and Europe, LIV Golf remains committed to developing the sport at every level and exposing more people to the positive virtues of the game through its unique blend of intense competition and entertainment.

LIV Golf is owned and operated by LIV Golf Investments whose vision and mission are centered around making holistic and sustainable investments to enhance the global golf ecosystem and unlock the sport’s untapped worldwide potential.

HISTORY

LIV Golf launched in 2022 as an eight-event Invitational Series with tournaments across the U.S., Europe and Asia. 2023 saw the first official season of the LIV Golf League, establishing the sport’s first professional golf teams captained by many of the game’s most decorated superstars competing in 14 events around the world.

The format respects golf’s history and traditions with updates for modern-day sports fans; three days, 54 holes, no cut, shotgun start, and simultaneous team and individual competitions, offering a faster tournament that drives engaging storylines and offers an immersive fan experience. The League’s award-winning events, each wholly owned and operated by LIV Golf and broadcast to over 500 million homes worldwide, showcase world-class competition within a family-friendly environment. Music entertainment, live concerts and a festival-style atmosphere play a signature role with LIV Golf, a two-time winner of the World’s Best Golf Event from the World Golf Awards and a Sports Business Awards Finalist for Sports Event of the Year.

LIV Golf continues to expand its reach by bringing the League to new and returning markets featuring some of the most iconic venues in the world. It has also introduced free agency to professional golf, integrating end-of-season player promotion and relegation, team trades and offseason roster movement that drive year-round fan engagement embraced by many of the world’s most popular sports.

Away from the entertainment on the course, LIV Golf is dedicated to enhancing the wellbeing of the communities it visits through its ground-breaking social impact and sustainability strategy, ‘Potential, Unleashed.’ Named a 2024 Most Impactful award winner by Front Office Sports for utilizing its platform to make a positive impact off the course, the League is committed to giving back and improving the world through golf.

ROLE OBJECTIVE

The Generalist Designer (Social) will play a pivotal role in shaping and enhancing LIV Golf’s digital presence across all social media channels. By partnering closely with the social and creative studio teams, this designer will ensure a cohesive and impactful visual identity that aligns with LIV Golf’s brand. This role emphasizes designing compelling YouTube thumbnails, creating visually engaging content for platforms like Instagram, Facebook, and Twitter, and contributing innovative ideas to elevate the digital experience. The ideal candidate will holistically support the appearance of LIV Golf’s digital content, driving brand consistency, increasing creative output, and delivering designs that captivate diverse audiences. Through creative excellence, the designer will help grow engagement, attract new viewers, and position LIV Golf as a leader in the digital space.

Responsibilities

• Develop and execute creative content ideas that align with LIV Golf’s brand and audience.
• Design graphics tailored for Instagram, Facebook, Twitter, and YouTube, with a focus on high-impact YouTube thumbnails.
• Maintain brand consistency across all visual content while exploring innovative design concepts.
• Collaborate with cross-functional teams to support social media campaigns, ensuring seamless execution of designs.
• Enhance design output by delivering high-quality visuals efficiently and consistently.
• Stay informed on design and social media trends, integrating them into new concepts and content.
• Create reactive, time-sensitive graphics to address real-time events and urgent content needs.
• Analyze the performance of digital content to refine design strategies and contribute to LIV Golf’s digital growth.

SKILLS & EXPERIENCE

• Proficiency in design tools like Adobe Creative Suite (Photoshop, Illustrator, After Effects) or similar software.
• Deep understanding of social media platforms, including their specific design requirements, aspect ratios, mobile optimization, and platform best practices.
• Strong communication skills, with the ability to collaborate effectively with social media managers, video producers, and content creators.
• A keen eye for detail and a passion for creating visually compelling content that drives engagement and grows brand presence.

LIV Golf Investments is an equal-opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees. We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships. LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.