What are the responsibilities and job description for the Marketing Coordinator - Live! at the Pointe Orlando position at Live! Hospitality & Entertainment?
Marketing Coordinator Responsibilities include, but are not limited to:
- Create and implement social media content/campaigns across social platforms.
- Oversee the creation of social content calendars on a weekly and monthly basis.
- Monitor analytics to identify viable ideas and areas to optimize social media.
- Provide support to the marketing team at events including social media coverage & event operations.
- Provide customer service support through social media.
- Research new digital trends for implementation.
- Assist in keeping up-to-date digital influencer and media lists.
- Help maintain photo and video library.
- Assist in layered, compelling events inside district or venue including but not limited to concerts, family fun days, festivals, and more. Responsibilities include but are not limited to:
- Assist in coordinating event logistics pre-and-post event
- Registration and attendee tracking
- Promotional materials
- Social media coverage
- Vendor registration
- Pre and post event evaluations
- Assist in coordinating materials with event sponsors and partners to ensure partnership requirements are met.
- Distribute marketing collateral and help promote events throughout the district.
- Work with regional and local marketing manager to create and implement social media content/campaigns across social platforms.
Marketing Coordinator Qualifications:
- High School diploma or equivalent preferred, plus at least one year experience in a customer service or hospitality related field. Must speak fluent English, other languages preferred.
- Available to work flexible hours including holidays, weekends, and evenings. Weekends will be required as part of the routine schedule.
- Proficient knowledge of Microsoft Office, Adobe Photoshop, and Illustrator
- Experience with social media platforms, including but not limited to Facebook, Twitter, Instagram, TikTok, Pinterest, Snapchat, LinkedIn, etc.
- Must have good communication skills and work well in a team setting or independently.
- Ability to work well under deadlines and perform multiple tasks effectively and concurrently with a strong attention to detail.
- Must be self-motivated, passionate, inventive, and energetic.
- Must be organized, independent and be able to multitask.
- Experience in hospitality and / or entertainment.
The Marketing Coordinator position requires the ability to perform the following:
- Frequently standing up and moving about an assigned location safely and efficiently.
- Carrying or lifting items weighing up to 30 pounds when moving/setting up items for sales promotions.
- Handling objects (pens, pencils, paper, etc.), products and equipment.
- Bending, stooping, kneeling.
