What are the responsibilities and job description for the Head of Digital (Artist Specific) Job at Live Nation in New York position at Live Nation?
Head of Digital (Artist Specific)
Apply locations : New York, NY, USA
Time type : Full time
Posted on : Posted 5 Days Ago
Job Requisition ID : JR-76008
Job Summary :
Title : Head of Digital (Artist Specific)
Reports to : Artist / CEO Digital / Music Department Roc Management
Location : New York, NY
The Role :
Roc Nation is seeking a Head of Digital for a tier 1 artist and artist’s businesses. This position reports to the Artist / CEO Artist Digital / Music Department Roc Management and serves as a Lead strategist across DSP relationships, strategies, partnerships, and all digital initiatives for their music and business entities. They will lead, develop, and collaborate with plans, goals, and strategies across all the Artists’ businesses and ensure campaigns are at the highest level.
Responsibilities will include creating the DSP and Digital vision within the company. Locate revenue-generating opportunities, manage partner relationships, strategize and execute promotional campaigns, design and implement creative marketing plans, secure digital merchandising / playlisting, facilitate requests between artists / partners / managers, and oversee artist’s programs and platforms.
Key Responsibilities :
- Highly experienced individual with strong DSP and Social Media Platform relationships
- Build new long-term relationships and unique partnerships
- Content Marketing : Develop and execute digital marketing, sales / commerce, and content distribution strategies, and tour promotions for clients; prepare pitches to key digital, mobile, and online promotional partners to secure retail / social campaigns and marketing opportunities for releases supported by various departments
- Partner Management : Support and manage relationships with key digital partner accounts; liaise with label / distribution teams, artist management, and partners
- Site and Social Development / Management : Support and manage new initiatives.
- Creative Marketing and Revenue Development : Drive artist awareness and audience growth through creative strategies, including influencer campaigns, exclusive content promotions, and editorial placements. Launch marketing programs, contests, and direct-to-consumer (D2C) initiatives to increase fan engagement and generate revenue streams.
- Reporting and Analysis : Responsible for tracking and utilizing reporting and analysis provided by the data department
Qualifications :
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
Roc Nation strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
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