What are the responsibilities and job description for the Brand & Partnership Manager position at Lloyd Morgan China?
Company Overview :
Our client is a rapidly growing global fashion brand adored by young trendsetters and celebrities. With a following of over 5 million, we've established our presence in over 130 countries since our founding in 2020, offering styles ranging from XXS to 4XL. Based in Los Angeles. It is at the forefront of smart fashion technology, leading the charge towards a zero-inventory future while maintaining quality. Our "Pick A Mood" collections turn everyday emotions into stylish statements, resonating with Gen Z and solidifying our status as a fashion favorite.
Position Summary :
We are seeking a highly motivated Brand & Partnership Manager to amplify global presence and establish strategic partnerships within the fashion industry. This role will focus on developing brand collaboration initiatives that align with our mission to provide innovative and trendy fashion choices.
Responsibilities :
1. Develop and execute brand collaboration strategies to enhance brand market visibility and reach.
2. Identify potential partnership opportunities with brands that align with brand vision and values, creating unique and engaging collaborative collections.
3. Collaborate with cross-functional teams to implement partnership campaigns, ensuring they are consistent with brand identity and marketing objectives.
4. Conduct market research to stay abreast of emerging trends and identify opportunities for strategic brand collaborations.
5. Nurture and maintain strong relationships with partner brands to ensure the success of long-term collaborations.
6. Collaborate with the marketing team to promote partnerships across various social media channels and through influencer collaborations.
7. Analyze and report on the performance of partnership initiatives, providing actionable insights and recommendations for future strategies.
Requirements :
- A proven track record in brand management, partnerships, or a related field within the fashion industry.
- A strong network of industry contacts and the ability to forge meaningful partnerships.
- Excellent communication and negotiation skills, with a talent for building collaborative relationships.
- A creative mindset with a deep understanding of Gen Z trends and cultural movements.
- The ability to thrive in a fast-paced, dynamic environment, managing multiple projects at once.
- A passion for fashion and a keen interest in influencer and social media marketing.
