What are the responsibilities and job description for the Director of Communications and Marketing position at Long Island Board of REALTORS®?
About the Role
The Vice President of Communications and Marketing at the Long Island Board of REALTORS is a senior leader providing the vision, strategy, and oversight for all marketing and communications functions. Reporting to the Chief Executive Officer, the VP of Marketing and Communications is responsible for internal and external communications and supporting the priorities and initiatives outlined in the associations' Strategic Plan.
You will be responsible for motivating and empowering a team of marketing and communications professionals to maintain a collaborative and productive office that is sought out and relied upon by other staff and leadership.
You will oversee four primary areas: (1) brand identity and visual strategy, which includes print and digital design, photography, and videography; (2) communications and brand strategy, which includes public relations, content marketing, publications, copywriting, and writing for executive support; (3) marketing strategy and audience engagement, which includes campaign development, media planning, digital marketing, web development, and social media; and (4) marketing operations and insights, which includes project management and data analysis and reporting.