What are the responsibilities and job description for the Senior Marketing Specialist - Social Media & Graphic position at LONGi Solar?
Company Description
LONGi is the world’s largest solar technology company, supplying over 30 GW of high-efficiency solar wafers and modules annually, about a quarter of the global solar market. With unparalleled financial strength in the sector, LONGi is a perennial BloombergNEF Tier 1 Supplier and the only AAA-rated solar module supplier according to PV-Tech. LONGi’s global leadership stems for its core values : innovation and sustainable development. The company has invested well over $1 billion into R&D in the past three years and currently holds multiple world record efficiencies for next-generation solar cell technologies. Furthermore, LONGi is committed to the Climate Group’s RE100, EV100 and EP100 initiatives and will source 100% renewables-based electricity across all its operations by 2028.
Job Description
We are seeking a creative and strategic Social Media & Graphic Designer with a strong graphic design background and proven expertise in managing social media platforms. The ideal candidate will craft visually compelling content, drive engagement, and maintain brand consistency across all channels, delivering results under tight deadlines.
- Oversee and grow LONGi’s presence across social media platforms (LinkedIn, Twitter, Instagram, Facebook, etc.).
- Plan, create, and schedule engaging posts tailored to each platform.
- Monitor analytics to evaluate performance, optimize strategy, and prepare monthly reports.
- Develop and manage a comprehensive content calendar.
- Handle all copywriting for social media posts and campaigns.
- Create high-quality graphics for social media, digital campaigns, presentations, and print materials.
- Develop brand-compliant visuals that align with LONGi’s identity and values.
- Collaborate with the marketing team to produce creative assets for product launches, events, and campaigns.
- Deliver designs with a quick turnaround when necessary.
- Work closely within the marketing team for project coordination and to ensure alignment on messaging and campaigns.
Job Requirement
