Social Media Strategist/Assistant Store Manager

LSL Brands a retail management company based in Doylestown PA, with 5 Stores located at the beautiful Washington Street Mall in Cape May NJ .

We are looking for a full time Social Media Strategist/Assistant Store Manager to drive brand awareness, engagement, and sales through innovative content and digital storytelling. This mid-level role is ideal for a creative and analytical thinker with a strong background in retail and social media strategy.

Responsibilities:

 Develop and execute social media strategies across multiple retail brands to drive engagement, brand awareness, and sales.

 Create, schedule, and publish compelling content across Facebook, Instagram, and TikTok.

 Monitor and analyze social media performance, using insights to optimize content and strategy.

 Coordinate and host in-store events to drive foot traffic, increase sales and create engaging, real-time social media content.

 Collaborate with internal teams to align social media efforts with company goals.

 Stay up-to-date on industry trends and emerging social media best practices.

 Engage with our online community by responding to comments, messages, and mentions.

 Assist in influencer partnerships and social media advertising efforts.

Requirements:

 3-5 years of experience in social media marketing, content creation, or digital marketing.

 3-5 years of experience in retail, fashion, or lifestyle brands.

 Experience in content strategy, brand storytelling, and audience engagement.

 Strong knowledge of Facebook, Instagram, TikTok, and emerging platforms.

 Proficiency in social media analytics (e.g., Meta Business Suite, Google Analytics, Sprout Social,

etc.).

 Strong content creation skills, including photography and video editing.

 Experience with content creation tools (e.g., Canva, Adobe Suite, CapCut, etc.).

 Knowledge of paid social media advertising preferred.

 Strong copywriting and visual storytelling skills.

 Ability to analyze data and optimize content for engagement and conversion.

 Experience in influencer partnerships and community management is a plus.

 Ability to work independently while also collaborating with a team.

 Strong organizational and time-management skills.

If you have a passion for digital storytelling, retail, and social media marketing, we’d love to hear from you.

Employment benefits include: Vacation time, Single Health Care paid at 80% , Dental Insurance and 401KPlan with an Employer Match, Employee discount

Submit your resume with contact information to learn more about our exciting opportunity.

Job Type: Full-time

Pay: $21.00 - $27.00 per hour

Expected hours: 40 per week

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Ability to Commute:

• Cape May, NJ 08204 (Required)

Ability to Relocate:

• Cape May, NJ 08204: Relocate before starting work (Required)

Work Location: In person

Salary : $21 - $27