What are the responsibilities and job description for the Marketing Data Analyst Intern position at Lucid Motors?
Leading the future in luxury electric and mobility
At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.
We plan to lead in this new era of luxury electric by returning to the fundamentals of great design - where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.
Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we're providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.
Role Overview :
As a Marketing Data Analyst Intern, you will play a key role in supporting our marketing team by providing actionable insights through data analysis. This role is ideal for someone who is passionate about marketing, data analytics, and the automotive industry, and is looking to gain hands-on experience in a dynamic and innovative environment. You will be responsible for the collation and reporting of our marketing data. You will collate data from all channels, reporting on funnel performance from upper funnel awareness to lower funnel conversion and manage the collation of the weekly marketing dashboard. In parallel, you will play an instrumental part in monitoring the departmental KPIs and overall marketing performance. You will work directly with key stakeholders across the marketing team as well as the wider organization.
Key Responsibilities : Collate all marketing performance metrics, including campaign ROI, website traffic, customer acquisition costs, and conversion rates.Generate reports and dashboards for the marketing team.Manage collation of marketing reports including weekly marketing dashboard, brand health and sales funnel, and departmental KPIs.Work with key stakeholders to analyze and present data,Oversee monthly marketing budget reporting.Maintain data integrity and accuracy by performing regular audits and ensuring alignment across various data sources.We're Looking For :
Education : Currently pursuing or recently completed a degree in Marketing, Data Analytics, Business, Statistics, or a related field.Technical Skills : Familiarity with data analysis tools such as Excel, Google Analytics, Tableau, or similar platforms. Basic knowledge of SQL or Python is a plus.Experience : Experience in data analysis and reporting preferred. Knowledge of GA4 is preferred but not essential.Analytical Mindset : Strong analytical and problem-solving skills with the ability to interpret data.Communication Skills : Excellent written and verbal communication skills, with the ability to present findings in a clear and concise manner.Detail-Oriented : A keen eye for detail and a commitment to accuracy in analysis and reporting.Team Player : Ability to collaborate effectively within a team and work independently when needed.Technical Proficiency : Competent Excel and PowerPoint user.Passion : A genuine interest in marketing analytics and the automotive industry.Work Environment : Thrives in fast-paced work environments with an ability to pivot quickly.What We Offer :
A unique opportunity to work with a fast-growing premium electric car manufacturer.Hands-on experience in marketing data analytics with real-world applications.Mentorship and training to help develop your analytical and professional skills.A vibrant and collaborative office environment in the heart of Amsterdam.Opportunity to make a meaningful impact on marketing strategies.
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