What are the responsibilities and job description for the Paid Social Growth Strategist position at Lucyd Media?
Lucyd Media is an advertising agency driving customer acquisition for socially conscious brands throughout North America & Europe.
We focus on advertising socially conscious D2C wellness eCommerce brands, with a specialty in the compliant advertising of CBD and cannabis products.
Responsibilities
As the Growth Strategist you will be executing on the following:
- Planning, documentation and presentation of strategies for your clients.
- Playing the front-facing role and managing the overall client relationship, including cross-selling services
- Collaborating with the Onboarding specialist to ensure your investors are onboarded successfully
- In-Depth Strategic Planning of new client programs
- Overall investor performance and hitting set KPIs - testing, optimizing and scaling.
- Full Accountability for Leading and Managing your ‘Team Pod’ (typically 2-3 members including a creative, media buyer, and project manager), prioritizing their work and time allocated to each investor on a weekly and daily basis
- Following Lucyd’s ad account best practice structures, testing rules and playbooks
- Project management of any additional assets that may need production - landing pages/funnel builds, questionnaire forms, messenger bot etc
- Writing ad copy that Eugene Schwartz would be proud of and driving the overall creative strategy on all accounts, with support from your creative team - are you a Digital Don Draper or Peggy Olsen we’re looking for?
- You will hold yourself accountable for all aspects of your client accounts - wins and mistakes...and we’re always learning from our mistakes!
Requirements
- 5 years of eCommerce Marketing experience
- 3 years of Facebook Advertising experience
- Proven track record of strong Facebook Ad Account Results & Experience Managing $50k /month Ad Budgets
- Strong Excel/Google Sheets skills
- Excellent Productivity and Prioritization skills
- Elite communication skills - both written and verbal
- Team player with focus on clients success - we’re here to elevate one another.
Job Type
- Employee
- 40 hours per week
- Working between EST and PST (North America)
- Must reside in North America
- Remote with the potential for occasional on-site/off-site retreats
Salary : $50,000
