What are the responsibilities and job description for the SEO Specialist position at LumaDent?
Marketing SEO Specialist
Location: Reno, NV (On-Site Only)
Department: Marketing
Company: LumaDent, Inc.
Are you part SEO wizard, part ChatGPT whisperer, and 100% obsessed with performance-driven marketing? LumaDent is looking for a full-time, on-site Marketing SEO Specialist to join our growing team in Reno, NV. You'll help us dominate search rankings, track the competition, and turn data into conversions — all while working directly with our creative and technical teams.
We’re a high-growth dental tech company, and we’re looking for someone who can not only keep up — but optimize and lead the way.
What You'll Do:
- Conduct deep competitor research and identify opportunities in our niche market
- Own and manage keyword strategies across all platforms
- Use SEMrush like a pro for analytics, audits, and campaign tracking
- Collaborate with our team and use ChatGPT to generate optimized, on-brand content that converts
- Maintain and optimize our CMS (preferably WordPress)
- Track SEO/SEM performance and deliver clear, actionable reports
- Stay on top of Google algorithm updates and industry trends
- Recommend improvements for UX, site speed, and mobile-friendliness
What You’ll Need:
- 2 years of hands-on SEO experience (B2B or healthcare industry a plus!)
- Mastery of SEMrush, Google Analytics, and Google Search Console
- Working knowledge of CMS platforms (WordPress, Shopify, etc.)
- Experience using AI tools like ChatGPT to streamline workflows and spark creativity
- Strong understanding of on-page, off-page, and technical SEO
- Data-driven mindset with sharp attention to detail
- Ability to take initiative, stay consistent, and communicate clearly
Bonus Points:
- Experience in dental or medical device marketing
- Familiar with PPC and paid search strategies
- Graphic design or video editing skills
- A little nerdy about conversion rates, meta descriptions, and SERPs
Why LumaDent?
We’re not your average dental company. We’re innovators, creators, and solution-finders. From our award-winning headlights and loupes to our growing digital footprint, we’re committed to making dental professionals' lives easier and more ergonomic.
Ready to optimize your future?
Apply now and let’s build something ranked #1 — together.
Job Type: Full-time
Pay: $58,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- No weekends
Job Type: Full-time
Pay: $58,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- No weekends
Work Location: In person
Salary : $58,000 - $70,000