Architectual & Design (A&D) Marketing Lead

Overview

Lutron is a dynamic, forward-thinking organization committed to innovation and excellence in the Architecture and Design (A&D) industry. We are seeking a talented and creative professional to elevate our brand, lead marketing initiatives, and build lasting relationships within the A&D community.

As the A&D Marketing Lead, you will collaborate with sales teams to craft and execute high impact marketing strategies designed to enhance our visibility and attract new A&D clients. You will be responsible for ensuring brand consistency across all communications, overseeing content creation, managing design projects, supporting sales efforts, and fostering relationships with clients and industry stakeholders.

Responsibilities

• Marketing Strategy: Co-develop and work with sales on the creation and execution of comprehensive marketing strategies that enhance the firm's visibility and attract new A&D clients.
• Brand Identity: Monitor the firm's brand identity for design audiences and ensure consistency in design and messaging across all marketing materials and communications.
• Content Creation: Oversee A&D design content creation and co-create collateral with creatives, ensuring all copy and materials effectively represent and resonate with the A&D community. This includes print and digital designs, sales presentations, displays, and more.
• Client Relationships & Event Coordination: Build and maintain relationships with A&D clients, media, and industry professionals. Leverage connections to coordinate events, including trade shows and industry conferences.
• Market Research: Stay on top of and monitor trends by conducting market research to identify opportunities and understand the competitive landscape within the A&D community and industry.
• Leadership: Be a design leader and mentor for the marketing teams.
  
  

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• 10 years of experience in marketing and communications, preferably in the architecture, engineering, or design industries
• Experience in public relations and media management
• Proficiency in digital marketing tools and platforms
• Excellent written and verbal communication skills
• Ability to think strategically and creatively
• Ability to work in a fast-paced, dynamic environment
• Proven analytical skills and attention to detail
  
  

Starting pay: $150,000 - $200,000 per year; Lutron's employee benefits include 401k match, health, dental, and life insurance, paid vacation (amount based on tenure with the company), flexible spending accounts, and tuition reimbursement programs.

Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.

Lutron Electronics is an Equal Opportunity - Affirmative Action - Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics