What are the responsibilities and job description for the Social Media Manager position at LUXURY BRAND PARTNERS L?

Reports To : Director of Social Media

JOB SUMMARY

ONE / SIZE is seeking a dynamic and innovative Social Media Manager to lead and execute our TikTok strategy and content initiatives. This role will oversee the creation, planning, producing, and optimization of organic social content that drives brand awareness, engagement, and conversion. As the Social Media Manager, you will work closely with cross-functional teams to align content with key business objectives, including product launches, events, and campaigns. The ideal candidate is a creative storyteller, data-driven strategist, and trend-savvy professional who thrives in a fast-paced, evolving digital landscape.

ESSENTIAL FUNCTIONS

Strategy & Planning

Lead the development and execution of an organic TikTok content and publishing strategy, continuously adapting to trends and platform changes.
Collaborate with the Social Media Director to set KPIs that align with broader business objectives, ensuring social media efforts drive measurable results.
Create and manage a TikTok content calendar that aligns with product launches, events, and key brand initiatives.
Oversee the production of TikTok content, working closely with internal teams to concept, shoot, edit, and finalize engaging videos and visuals.
Conceptualize, shoot, edit, and produce your own content for TikTok as needed.
Develop creative, community-driven strategies that inspire brand awareness, user engagement, and participation
Inspire and guide cross-functional teams to generate bold content ideas that elevate the brand and deliver impactful results.

Collaboration :

Partner with the influencer, creative, marketing, and events teams to ensure social media strategies are in line with company-wide business goals.

Represent social media in key meetings and collaborate closely with the sales and product teams to shape social strategies that drive both awareness and conversion.

Participate in brainstorming and strategic sessions to inform and shape content planning, digital strategy, and broader marketing initiatives.

Trend Monitoring & Data-Driven Insights :

Stay on top of emerging trends, viral moments, and new platform features to identify opportunities for engagement and content innovation.

Analyze social media performance, providing regular insights and recommendations to optimize TikTok content and maximize audience engagement.

Monitor competitor social media activities, assess industry trends, and report findings to relevant stakeholders to keep the brand ahead of the curve.

QUALIFICATIONS

Bachelor's degree in Marketing, Communications, or a related field.

4 years of proven experience in social media marketing, with a strong focus on content creation and community engagement.

Expertise in TikTok and Instagram, with a deep understanding of social media algorithms, trends, and best practices.

Hands-on experience in creating social-first content, including video production, editing, and storytelling.

Strong analytical skills, with the ability to interpret data and translate it into actionable insights.

Excellent communication, collaboration, and presentation skills.

Self-motivated, detail-oriented, and able to thrive in a fast-paced, ever-changing environment.

PHYSICAL DEMANDS

Lifting : Exerting up to 30 pounds of force occasionally and / or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.

Reaching : Extending hands and arms in any direction.

Sitting : Must be able to remain in a seated, stationary position throughout the workday.

Luxury Brand Partners is proud to be an Equal Opportunity Employer committed to supporting the BIPOC community. All applicants will be considered for employment without attention to race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related conditions (including breastfeeding), or any other basis protected by law.

Luxury Brand Partners will not tolerate discrimination or harassment based on any of these characteristics and has a strict no-retaliation policy.

Luxury Brand Partners does not accept unsolicited referrals or resumes from any recruiting agencies.

Luxury Brand Partners, LLC participates in E-Verify. What is E-Verify? (PDF). Also, see E-Verify Right to Work (PDF).

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