What are the responsibilities and job description for the Business Development Manager position at LYT Growth Partners?
Job Description
Job Description
POSITION SUMMARY
The Business Development Manager is responsible for identifying opportunities for business growth and developing new client relationships for LYT Growth Partners. The role will focus on bringing on new B2B clients and optimizing sales strategies for the marketing services offered by LYT. The successful candidate will drive revenue growth by connecting LYT's unique marketing solutions with clients in need of high-quality lead generation, brand enhancement, and digital marketing expertise.
ACCOUNTABILITIES AND OUTCOMES
Source and qualify new business leads
Build and maintain client relationships
Expand existing client relationships where applicable
Drive the company's sales pipeline through proactive engagement and follow-up
TASKS AND RESPONSIBILITIES
Lead and / or participate in sales presentations and pitches
Occasional (monthly / bi-monthly) national travel to meet new and existing clients.
Conduct research on potential clients, industry trends, and market opportunities
Collaborate with the marketing team to create sales materials including presentations, proposals, and client case studies.
Utilize CRM tools to track outreach and follow-up processes
Drive new business development to expand LYT Growth Partners' client base
Stay informed about industry trends and the competitive landscape
Contribute to developing and refining the company's overall sales strategy
Meet or exceed sales targets and performance metrics
Maintain a high level of product knowledge to effectively communicate LYT's value proposition to clients
Perform additional duties as assigned
KNOWLEDGE, SKILLS AND REQUIREMENTS
7 years experience in B2B sales with prior experience in a marketing agency strongly preferred.
Strong understanding of digital marketing services and their value to businesses
Ability to build and maintain productive professional relationships
Highly motivated and target-driven with a history of meeting or exceeding sales goals
Strong organizational and time-management skills
Ability to deliver compelling sales presentations tailored to client needs
Excellent verbal and written communication skills
High degree of professionalism and commitment to ethical business practices
Proficiency in CRM software and Microsoft Office Suite (Outlook, Word, Excel)
EST availability preferred
WORK ENVIRONMENT
Includes both a typical office or home-based office environment, with minimal exposure to excessive noise or adverse environmental issues, and occasional local and / or overnight travel.
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