Events Sales Manager

EVENTS SALES MANAGER

Salary Pay Rate Range: $70-$90K commission

Company Overview:

MAASS is contemporary American restaurant that embraces the open-fire hearth. MAASS by Chef Ryan Ratino brings a MICHELIN-accoladed team to Fort Lauderdale focusing on ingredients sourced from the finest markets. Craft cocktails and an award-winning wine list compliment the refined menu and served with warm hospitality.

Position Summary
Senior Events Sales Manager will serve as a sales driver for event and group dining sales for MAASS at Four Seasons Fort Lauderdale. The Manager will engage in active outreach and continuously build infrastructure to maximize sales opportunities, develop sustainable relationships within target groups and ultimately generate business for the restaurants. They will collect and update information about target markets; design, implement and host meetings and events within the restaurants for sales and marketing opportunities, and attend offsite events to draw business into the restaurant.

Job Functions/Responsibilities

Events Marketing Strategy & Implementation

• In collaboration with the Hive Hospitality & Digital Marketing team, create and execute targeted marketing strategies to develop overall Florida events business, including live events, digital marketing, social media campaigns, and content creation.
• Assess and report on results regularly and creatively brainstorm programs to generate awareness and engagement among target audience segments.
• Work with Hive marketing team to continually develop sales and events materials, incorporating new content as available.

Client and Partner Relationship Development

• Build and nurture relationships with corporate and social event planners and hosts to ensure MAASS is at the forefront of their options for events fostering loyalty and repeat business.
• Develop a detailed database of key sales and events targets, tracking touchpoints and opportunities.
• Review and execute on monthly goals for outreach, lead generation, and event bookings.

Event Sales

• Manage sales cycle for on-premises large groups and events from 8 to 150 guests.
• Conduct property site visits highlighting cross-selling opportunities.
• Clearly define guest expectations, anticipate needs, and ask questions to ensure a positive experience.
• Create proposals and contracts for groups and events bookings, exercising a thorough understanding of menu and property logistics.
• Manage contract negotiations, seeking input from legal counsel as necessary.
• Liaise with restaurant operations team for special requests and to communicate all client expectations.
• Partner with Events Administrator, overseeing creation of BEOs, coordination of vendors and maintenance of accurate event, payment and customer records in Tripleseat.
• Collect and share client feedback with the management team.

Knowledge, Skills and Experience

• Two years of private dining or catering sales, event coordination, business development or retail experience is required. Prior front-of-house restaurant or catering experience is a plus.
• Comfortable working in luxury environment.
• Strong food and beverage knowledge, and interest in learning about cultural traditions.
• Must have a high comfort level actively engaging guests and colleagues across the organization.
• Exhibits strong telephone, email, and interpersonal communication skills, as well as exceptional organizational and time management skills.
• Consistently demonstrates a positive and team-oriented attitude.
• Excellent written and verbal communication skills; familiarity with basic social media marketing principles.
• Ability to analyze and report data accurately.
• Comfortable working independently, taking initiative to identify and accomplish tasks.
• Ability to creatively problem solve and overcome obstacles to achieve goals.
• Excels in a fast-paced, ever-changing, and high growth company.
• Continuous desire for learning and self-improvement by maintaining a student mentality and asking questions.
• Actively solicits and accepts feedback on performance.
• Embraces MAASS's Mission and Service Values to be able to represent the company to the public.
• Consistently demonstrates positive, professional demeanor to both guests and team.
• Knowledge and comfort level with Google Workplace, Tripleseat. Reservations platforms SevenRooms and Open Table a plus.

More detail about MAASS at the Four Seasons Fort Lauderdale part of Hive Hospitality, please visit https://culinaryagents.com/entities/587546-MAASS-at-the-Four-Seasons-Fort-Lauderdale