Brand Experience Marketing Intern

Pay Rate: $16.50/hour
Length: 12 weeks
Hours: 30 hours/week
Location: New York, NY

Macmillan Learning is a privately-held, family-owned education publishing and services company and because of that we're able to focus on what's most important-helping students of all abilities and backgrounds learn and succeed. Education creates opportunities for students, helps develop lifelong skills, and enhances our society. At Macmillan Learning, we recognize the important role that educational content and technology play in supporting that. All that we do-from the pioneering products and learning materials we create for high school and college students, to the authors and creators we sign -is in service of ensuring that students of all abilities and backgrounds engage, learn and succeed. Our mission is to inspire what's possible for every learner. We envision a world in which every learner succeeds. Through our content, tools, and services, we aim to make that a reality.

Intern with us Summer 2025, so you can Achieve More.

What will you be doing and learning?

As a Brand Experience Marketing Intern, you will gain hands-on experience working with a dynamic marketing team composed of designers, videographers, content creators, and demand-generation managers. You will collaborate with various team members to assist in brand marketing initiatives, content creation, campaign execution, and operational tasks.This internship will provide exposure to multiple aspects of brand marketing, allowing you to develop practical skills in content production, digital marketing, and project coordination. You'll work on real marketing projects and gain valuable insights into how brand experience drives engagement and business impact.

Responsibilities include but are not limited to:

• Assisting with SEO strategy, reporting, and demand generation tasks to optimize brand visibility
• Building emails in Marketo for marketing campaigns
• Assisting with content updates like blogs, whitepapers, case studies, etc.
• Creating content in Canva, including graphics for marketing initiatives
• Supporting video editing using beginner-friendly tools
• Managing email inboxes, organizing communication and responding to inquiries
• Conducting marketing research projects to support strategic decision-making
• Helping with short-form video creation for campaigns and brand storytelling
• Handling invoice coding and processing, including gift card purchasing for campaigns
• Assisting with special projects and administrative marketing tasks as needed

Skills / Knowledge:

• You must be enrolled in a degreed program (i.e. Bachelor's, Master's, etc) *Marketing, Communications, Business, or a related field is preferred*
• We will accept applicants graduating from their degree in Spring 2025
• Recent graduates within the last 6 months will be considered
• Quick learner with a passion for marketing and brand experience
• Basic knowledge of digital marketing, content creation, or campaign execution
• Familiarity with Canva, video editing tools, or email marketing platforms is a plus
• Strong organizational skills with attention to detail
• Ability to manage multiple tasks and work effectively in a fast-paced environment
• Excellent communication skills and ability to collaborate with cross-functional teams
• Knowledge of Google Workspace, or similar tools preferred

This is an on-site position that requires being in the New York, NY office

Macmillan Learning is a privately-held, family-owned company that inspires what's possible for every learner. We envision a world in which every learner succeeds. Through our content, tools and services, we aim to make that a reality. To learn more, please visit macmillanlearning.com, join our Macmillan Community, stay connected to our Learning Stories blogs, or see us on LinkedIn, Facebook, or X. Macmillan Learning is a division of the Holtzbrinck Publishing Group, a global media company headquartered in Stuttgart, Germany.

We are an Equal Opportunity Employer. We are actively seeking job applicants who reflect a broad representation of differences, including race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, neurodiversity, age, veteran, family and economic status and background, geographical background and status, and perspective. We believe that the best companies reflect the incredible diversity in viewpoints, backgrounds, and identities of the world in their staffs, and are committed to inclusive hiring across departments and levels. You can read more about our Diversity, Equity, & Inclusion initiatives here.

The successful candidate for this position will be an employee of Bedford, Freeman & Worth Publishing Group, LLC d/b/a Macmillan Learning. Bedford Freeman & Worth Publishing Group, LLC has developed an affirmative action program in compliance with the NY Department of Education's guidance. Portions of the affirmative action program are available for review by applicants and employees by contacting Human Resources at Macmillan Learning.