What are the responsibilities and job description for the Email and Marketing Automation Manager position at Macquarie Global Services?
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As an email marketing automation manager, you will shape email marketing campaigns from start to finish including design, development, testing, launching and reporting, to generating on-brand email campaigns that drives awareness, engagement, and revenue. You will design and execute life-stage email marketing programs, and trigger and event-based marketing to engage prospects and based on data and contact preferences. You will also analyze, report on, and optimize against key metrics including Click-through rate, open rates, and engagement to continually improve performance through refined messaging and targeting.
Salary range for this position: $90,000 - $105,000/Yr. Actual base salary may vary based upon, but not limited to, relevant experience, time in role, peer and market data, prior performance, business sector, and geographic location. You may also be eligible for an annual discretionary incentive compensation award. We offer a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave, Parental Leave and Vacation), Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees.
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- Bachelor's degree in marketing, communications, or related field, or 6 years of relevant experience with marketing automation platforms and CRM, specifically Pardot/Salesforce Marketing Cloud Account Engagement or Eloqua
- Experience building, executing and scaling cross-functional email marketing campaigns (including automated flows) from concept to completion
- Attention to detail, excellent organization, written, and verbal communication skills, and ability to manage multiple projects and responsibilities with the highest standards
- Ambitious self-starter with demonstrated ability and willingness to roll up sleeves to get the job done, while working independently and as part of a team.
- Experience with workflow/project management software, a certification in Salesforce Marketing Cloud Account Engagement and Salesforce.com experience strongly preferred
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- Hybrid and flexible working arrangements
- One wellbeing leave day per year and minimum 25 days of annual leave
- Primary caregivers are eligible for 20 weeks paid leave along with 12 days of transition leave upon return to work and 6 weeks paid leave for secondary caregivers
- Paid volunteer leave and donation matching
- Range of benefits to support your physical, psychological and financial wellbeing
- Employee Assistance Program, a robust behavioural health network with counselling and coaching services
- Recognition and service awards
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All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, national origin, age, disability, or protected veteran status. Macquarie takes affirmative action in support of its policy to hire and advance in employment individuals who are minorities, women, protected veterans, and individuals with disabilities
Salary : $90,000 - $105,000