What are the responsibilities and job description for the SENIOR MARKETING MANAGER position at Mactac North America?
Position Summary :
Mactac is looking for a passionate Senior Marketing Manager with strong channel and marketing experience to help drive accelerated growth for our Graphics Business. This role will own and execute the core go to market growth strategies with strong cross-functional collaboration with Leadership, Innovation, Product and Marketing, Sales, Operation and Service co-workers. This role will also own and execute our growth strategies with specifically identified National and Strategic accounts by developing effective incentive agreements, facilitating joint business reviews, and coordinating program execution with the sales team.
Key Responsibilities
Build clear market map and value chain
Identify specific target areas where Mactac has best chance to win
Create and cultivate Mactac unique value proposition
Define, refresh, and execute effective product portfolio
Define, refresh, and execute winning Channel strategy
Define and execute winning marketing tools supporting strategy
Build and own strategic relationships (Installers, OEM, Vendors, PSP, Trade)
Lead and / or support core cross functional projects
Develop and execute growth plans for assigned National and Strategic accounts
Effectively coordinate execution with Sales and Customer Service Teams
Scope
Decision Impact : Department
Department Responsibility : Graphics
Budgetary (P&L) Responsibility : Yes
Direct Reports : No
Indirect Reports : No
Physical Requirements : Travel is required for this position including overnight by auto and air, as required by the region size and account needs. Employee must occasionally lift and / or move up to 40 pounds. Employee spends a great deal of time talking on the phone and using a computer keyboard and mouse in the office
Minimum bachelor's degree in Sales, Business Administration or Relevant field preferred
Experience :
Industry experience preferred.
Auto aftermarket, printing, graphics, pressure sensitive
Excellent communication, interpersonal, and team management skills
6 years of experience in developing and executing a marketing plan
Microsoft Office experience required.
CRM Experience required.
Exceptional problem solving and analytical skills.
Disclaimers :
The above information in this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
It is the policy of Mactac that all employees are employed at the will of Mactac for an indefinite period and are subject to termination at any time, for any reason, with or without cause or notice. At the same time, employees may terminate their employment at any time and for any reason.
Equal Opportunity Employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, citizenship status, marital status or any other consideration prohibited by law or contract.
We will not accept unsolicited resumes from agencies. Please do not send agency resumes to our website or Mactac and affiliated employees.
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