What are the responsibilities and job description for the Social Media and Content Manager position at Magden Motors?
Job Title: Social Media and Content Manager
Job Summary: The Social Media and Content Manager will oversee the creation, coordination, and management of engaging photo, video, and social media content for Magden Motors across various platforms. This role involves collaborating with multiple teams, tracking performance metrics, and staying on top of trends to drive brand awareness and customer engagement.
Key Responsibilities:
· Coordinate and capture high-quality photos and videos of inventory in various settings (indoor/outdoor).
· Plan, design, and execute content for social media platforms (Instagram, Facebook, YouTube, TikTok, Reddit, etc.), including posts, reels, stories, and long/short-form videos.
· Manage content creation across multiple dealership locations, ensuring consistency and brand alignment.
· Post and schedule daily content across platforms with relevant hashtags and trending audio/video.
· Monitor social media trends and adapt content to enhance engagement and visibility.
· Create compelling copy for social media posts and interact with followers.
· Identify and collaborate with influencers and leaders in the exotic car space.
· Develop and manage a comprehensive social media strategy and content calendar.
· Track and analyze social media performance to inform strategy adjustments and report on progress.
· Engage with niche communities (Reddit, Discord) and foster organic interactions.
· Create and execute email campaigns and manage CRM communication.
· Organize content on OneDrive for easy access and repurposing.
· Work closely with cross-functional teams (creative, marketing, product) to ensure cohesive messaging.
· Experiment with interactive content like polls, live streams, and AMAs to boost engagement.
· Develop and execute strategies tailored to new and emerging platforms.
Additional Responsibilities:
· A/B test content to identify what resonates best with audiences.
· Collaborate with management to brainstorm and plan new social media ideas.
· Create standard operating procedures for all assigned duties.
· Perform other related duties as needed.
Experience
· 1-2 years of photo and video production
· Video editing in Adobe Create Suite, Final Cut Pro, or DaVinci Resolve
· Knowledge of photo and video formats, codecs and resolutions to post appropriately formatted content to each social media channel.
· Portfolio showcasing your current and previous work.
· General exotic and supercar knowledge
· Valid driver’s license and clean driving record
Education
· High School diploma or equivalent required
· Bachelor’s or Technical degree in a marketing, photography, video production a plus
Physical Requirements
· Must be able to lift up to 25 lbs at times.
· Some travel may be required for shoots, car shows and related duties
· Ability to get in and out of and move low and small cars in tight spaces as well as position them for photo and video shoots.
Job Type: Full-time
Pay: $50,000.00 - $65,000.00 per year
Work Location: In person
Salary : $50,000 - $65,000