What are the responsibilities and job description for the Brand Marketing Manager Job at Magen eco-Energy US in Orlando position at Magen eco-Energy US?
Content Summary : Brand Marketing Manager at Orlando, for Magen eco-Energy US
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This range is provided by Magen eco-Energy US. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
55,000.00 / yr - $65,000.00 / yr
Job Overview :
The Brand Marketing Manager at Magen eco-Energy US is responsible for leading the strategic planning and execution of all marketing and communication efforts to align with the company’s business goals. This role involves collaborating with internal teams and external partners to strengthen the brand’s positioning within the industry. The Brand Marketing Manager will develop and oversee marketing strategies aimed at improving sales, enhancing brand positioning, and ensuring consistency across all marketing channels.
Key Responsibilities :
- Strategic Planning & Execution : Formulating and executing comprehensive marketing strategies that align with the company’s business goals for current and upcoming years. Monitoring industry trends and market conditions to inform strategic decisions and adjust marketing plans as needed. Ensuring all marketing and communication efforts are aligned with the brand’s vision and goals. Providing detailed budget plans and execution to hit company sales goals.
- Marketing & Sales Integration : Identifying and capitalizing on opportunities for sales promotions that align with company goals, leveraging both products and services to drive revenue growth. Developing and executing promotional campaigns that are informed by market data, customer insights, and industry trends. Spearheading all co-op marketing opportunities, providing strategic direction based on thorough research, data analysis, and product positioning. Collaborating with partners to design and implement co-op marketing campaigns that maximize brand exposure and sales impact. Assuring all marketing efforts are focused on driving measurable results and achieving business objectives. Developing dealer presentations, dealer meetings, and dealer programs for the sales team to execute for partnership strengthening.
- Brand Positioning : Crafting and optimizing SEO-driven content for site pages, focusing on improving organic search visibility. Developing compelling and informative new site pages that effectively communicate product benefits, features, and value propositions. Partnering with both print and digital media publications to secure paid and earned media placements through strategic media engagements and partnerships that enhance the brand’s visibility and credibility.
- Collaboration & Communication : Overseeing the work of the Content Marketing Specialist, providing guidance and final approval on all content. Collaborating with external partners and vendors to manage the production and distribution of marketing materials. Guaranteeing clear and consistent communication across all channels and stakeholders.
Qualifications :
Seniority level
Mid-Senior level
Employment type
Full-time
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Salary : $55,000 - $65,000
