Ecommerce Manager

Be part of a fast-growing, innovative hospitality company that values creativity, data-driven decision-making, and teamwork.

Perks

Comprehensive benefits package, Bonus Potential, and Travel Discounts!

Are you a data-driven digital marketing expert with a passion for the hospitality industry? Do you thrive in a fast-paced, high-energy environment where innovation and growth are at the core of success? If so, we’re looking for an experienced and results-oriented Ecommerce Manager to join our dynamic hospitality management company.

We need a strategic thinker and analytical powerhouse who is eager to drive direct revenue, enhance OTA performance, and optimize digital marketing strategies. This role is pivotal in analyzing, strategizing, and executing digital marketing initiatives to increase awareness, generate demand, and maximize revenue across all eCommerce channels.

Key Responsibilities:

• Develop and implement a measurement framework for all digital marketing initiatives, including test-and-learn growth campaigns.
• Analyze web traffic, ad performance, and co-op campaign data to generate monthly digital performance reports across the hotel portfolio.
• Monitor and optimize travel ad campaigns through Koddi, tracking key performance metrics such as traffic, engagement, conversion rates, and ROI.
• Provide strategic recommendations to enhance campaign effectiveness and overall business outcomes.
• Track and manage marketing spend and ROI, ensuring data-driven budget allocations.
• Generate digital performance forecasts by category, identifying trends and opportunities to support revenue growth and sales targets.
• Create and maintain performance reports and dashboards using Koddi, Adobe Analytics, Tableau, and Excel for in-depth insights.
• Train and support internal marketing teams in utilizing reporting dashboards and performance analysis tools.
• Proactively identify key marketing performance drivers and provide data-backed recommendations to optimize spend and maximize media impact.
• Monitor competitive and industry trends to stay ahead in the digital hospitality space.
• Assist with special projects and ad-hoc assignments as needed.
• Social Media coverage for a select number of assets (properties) will include:
  • Content Strategy & Planning – Develop and execute a social media calendar aligned with brand goals, seasonal promotions, and hotel events.
  • Platform Management – Oversee daily operations across social platforms (Instagram, Facebook, LinkedIn, TikTok), ensuring brand consistency and engagement.
  • Community Engagement – Respond to comments, messages, and reviews in a timely, brand-appropriate manner to enhance guest relationships.
  • Paid Social Campaigns – Manage and optimize social media ads to drive bookings, increase awareness, and boost ROI.
  • Influencer & UGC Strategy – Collaborate with influencers and encourage guest-generated content to amplify brand reach.
  • Analytics & Reporting – Track performance metrics (engagement, reach, conversions) and refine strategies based on data insights.
  • Trend & Competitor Monitoring – Stay ahead of social media trends, competitor strategies, and platform updates to keep the brand competitive.
  • Cross-Department Collaboration – Work with sales and operations teams to ensure social media aligns with broader business objectives.

Qualifications & Experience:

• 4 years of experience in digital marketing, eCommerce, or social media strategy (preferably in the hospitality industry).
• Hands-on experience managing travel ad performance and optimization using Koddi or similar eCommerce platforms.
• Strong knowledge of digital marketing, search engine marketing (SEO/SEM), OTA strategies, and online reputation management within the hotel or travel industry.
• Expertise in Google Analytics, Adobe Creative Cloud, and digital demand generation channels.
• Proficiency in Adobe InDesign & Photoshop (preferred).
• Familiarity with TravelClick Business Intelligence tools (Agency360, Demand360, Rate360) is a plus.

Why Join Us?

• Be part of a fast-growing, innovative hospitality company that values creativity, data-driven decision-making, and teamwork.
• Work in a high-energy environment where your expertise directly impacts business success.
• Collaborate with a passionate team that believes in empowering its people.

If you’re ready to make an impact, optimize digital marketing strategies, and drive eCommerce growth in the hospitality industry, we want to hear from you!

• This role will have some travel to our NYC office.