What are the responsibilities and job description for the Paid Search / Google Ads Specialist - Automotive position at Make & Model Marketing?
Job Description
Make & Model Marketing is looking for a paid search specialist to join our team. This position involves bringing great ideas and strategies to the table and executing them to bring quality paid search traffic to our client’s websites and increase their ROI. Our clients are automotive dealerships looking to increase the number of car shoppers on their websites and increase the number of leads they receive. The ideal candidate is skilled at managing paid search accounts in Google AdWords and Bing Ads as well as finding opportunities for growth and refinement in client’s campaigns.
Requirements
Make & Model Marketing is an automotive digital marketing agency here to help you navigate the ever-changing world of digital marketing. Our company was founded on the idea that dealerships can do better than cookie-cutter strategies and vendors. Founded by two automotive industry veterans who have spent their entire lives working in the car business, Make & Model Marketing will get your dealership maximum visibility to online vehicle shoppers.
We pride ourselves on being a genuine marketing partner that will help you build strategies that truly grow your business.
Make & Model Marketing is an automotive digital marketing agency here to help you navigate the ever-changing world of digital marketing. Our company was founded on the idea that dealerships can do better than cookie-cutter strategies and vendors. Founded by two automotive industry veterans who have spent their entire lives working in the car business, Make & Model Marketing will get your dealership maximum visibility to online vehicle shoppers. We pride ourselves on being a genuine marketing partner that will help you build strategies that truly grow your business.
Make & Model Marketing is looking for a paid search specialist to join our team. This position involves bringing great ideas and strategies to the table and executing them to bring quality paid search traffic to our client’s websites and increase their ROI. Our clients are automotive dealerships looking to increase the number of car shoppers on their websites and increase the number of leads they receive. The ideal candidate is skilled at managing paid search accounts in Google AdWords and Bing Ads as well as finding opportunities for growth and refinement in client’s campaigns.
Requirements
- Strong background in paid search
- Ability to execute paid search strategies
- 2 Years experience with Google Ads and Microsoft Ads
- Comfortable using paid search tools like SEMrush, Google's Keyword Planner, etc.
- Solid understanding of Google Analytics
- Proficient in Microsoft Office and Google Apps (Sheets, Docs, Slides)
- Day to day management of paid search accounts
- Utilizing your skills as a paid search specialist to create and execute strategies
- Measuring the effectiveness of your campaigns
- Keeping your skills and knowledge up to date through continual training
- Making budget and campaign strategy recommendations
- Willing to learn quickly and ask questions
- Willing to learn the automotive industry and about all facets of digital marketing
- Able to bring ideas to the table and execute them with our team
- Able to stay organized and work with our co-founders to meet deadlines & prioritize projects
- A good collaborator with our team members
- Passionate about digital marketing
- Medical, Dental, & Vision Insurance (Employer pays 50% of premiums)
- Simple IRA 3% Matching Opportunity
- 10 Paid Time Off days in your first year your birthday. 15 PTO days after 5 years with our company
- Paid Holidays
- Continuous Training Opportunities
- Flexible Hours – This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 6:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours
Make & Model Marketing is an automotive digital marketing agency here to help you navigate the ever-changing world of digital marketing. Our company was founded on the idea that dealerships can do better than cookie-cutter strategies and vendors. Founded by two automotive industry veterans who have spent their entire lives working in the car business, Make & Model Marketing will get your dealership maximum visibility to online vehicle shoppers.
We pride ourselves on being a genuine marketing partner that will help you build strategies that truly grow your business.
Make & Model Marketing is an automotive digital marketing agency here to help you navigate the ever-changing world of digital marketing. Our company was founded on the idea that dealerships can do better than cookie-cutter strategies and vendors. Founded by two automotive industry veterans who have spent their entire lives working in the car business, Make & Model Marketing will get your dealership maximum visibility to online vehicle shoppers. We pride ourselves on being a genuine marketing partner that will help you build strategies that truly grow your business.