What are the responsibilities and job description for the Product Marketing Specialist position at Malibu Events Promotions?
Join our dynamic team as a Product Marketing Specialist! In this role, you will provide essential marketing and administrative support for our Campaign Management Team, helping to shape and promote the most marketable features of our products. Your efforts will directly contribute to driving revenue growth, boosting article submissions, enhancing customer retention, and increasing product usage. We are seeking a detail-oriented individual with strong communication skills, exceptional computer proficiency, and a positive attitude.
Key Responsibilities :
- Develop a deep understanding of our product offerings.
- Plan and execute engaging consumer experiential events, trade shows, and sponsorships to drive trial and enhance brand visibility.
- Identify and articulate key product features that resonate with customers.
- Create detailed campaign timelines and manage milestones for timely and successful delivery.
- Collaborate with the marketing department to craft compelling marketing campaigns for each product.
- Prepare essential documentation including meeting reports, agendas, and communications with partners.
- Build and nurture strong relationships with clients and internal teams.
- Contribute to collaborative projects aimed at fostering and expanding the program community.
- Assist with additional tasks as needed to support company objectives.
Requirements :