What are the responsibilities and job description for the Mallory Alexander International Logistics is hiring: Marketing Manager in Memphi position at Mallory Alexander International Logistics?
The Marketing Manager develops, executes, and monitors marketing programs across a variety of channels. The Marketing Manager is responsible for conducting market research, trend analysis to assist with our marketing strategy.
Duties and Responsibilities :
- Planning and execution of local marketing activities
- Partnering with internal and external stakeholders to enhance the selected marketing strategy as well as measuring and analyzing campaign and lead performance at local level.
- Develop local marketing strategies, campaign design, implementation & optimization
- Provide regular reports and analysis of campaign performance. Investigate the performance of the company’s marketing campaigns and strategies through evaluating key performance metrics.
- Conduct market research to identify customer trends, competitor offerings and demographic data.
- Coordinate with local teams to come up with branding ideas, graphic designs, promotional materials, etc.
- Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
- Assist in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
- Social media content creation, adhering to corporate guidelines
Qualifications :
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