What are the responsibilities and job description for the Maplecroft is hiring: Sr Creative Director in Jersey City position at Maplecroft?
We are seeking an experienced Sr Creative Director who has agency experience in both B2B and B2C to lead the creative strategy for the Verisk brand. You will be a critical leader building the Verisk brand globally with elevated creative that reinforces the brand. You will launch the new visual identity stretch defining the brand’s visual strategy, systems, and guidelines to drive a powerful brand identity.
You will be the coach and mentor to the internal creative team and will have oversight of the creative work of agency partners. You must show passion for lifting the creative talent of the organization, providing them with opportunities to grow their craft. You will provide leadership in devising true creative concepting, understanding & managing clients, learning to pitch ideas, and both defining & teaching brand systems.
You will lead the Verisk creative endeavors across the enterprise to drive a clear, consistent and powerful brand.
This role will be hybrid with an in-office requirement of 3x a week or upon manager discretion, in our Jersey City, NJ office.
Responsibilities
- Lead and inspire cross-functional creative teams including designers, copywriters, art directors and external agency partners
- Oversee creative vision aligned with the Verisk brand voice and visual brand
- Consult on developing and refining the brand guidelines
- Ensure all creative output aligns with the brand guidelines and strategic direction
- Mentor and develop creative talent
- Establish and uphold high standards of creativity, originality, and polish of work
- Provide constructive creative feedback and art direction to continually elevate output
- Ensure deadlines and budgets are met without compromising creative caliber
- Encourage innovation, calculated risk-taking, and outside-the-box thinking
- Strategic Direction
- Translate briefs into compelling creative concepts
- Contribute to ideation and brainstorming sessions to generate fresh creative ideas
- Present creative work and rationale to internal teams and clients
- Stay on top of industry trends and proactively bring new ideas to the table
- Foster an environment of open collaboration
- Communicate clearly to creative teams, articulating vision and feedback
- Build trusted relationships with internal stakeholders
- Effectively handle difficult conversations and provide diplomatic feedback
- Process & Operations
- Oversee and direct the creative output for external agency partners
- Work with creative operations team to identify gaps and process improvements
- Adhere to creative workflows and adjust with creative operations as needed
- Manage spending against budget in partnership with creative operations
Qualifications
Proven experience as a Sr. Creative Director with agency experience including :
About Us
For over 50 years, Verisk has been the leading data analytics and technology partner to the global insurance industry by delivering value to our clients through expertise and scale. We empower communities and businesses to make better decisions on risk, faster.
At Verisk, you'll have the chance to use your voice and build a rewarding career that's as unique as you are, with work flexibility and the support, coaching, and training you need to succeed.
For the eighth consecutive year, Verisk is proudly recognized as a Great Place to Work for outstanding workplace culture in the US, fourth consecutive year in the UK, Spain, and India, and second consecutive year in Poland. We value learning, caring and results and make inclusivity and diversity a top priority. In addition to our Great Place to Work Certification, we’ve been recognized by The Wall Street Journal as one of the Best-Managed Companies and by Forbes as a World’s Best Employer and Best Employer for Women, testaments to the value we place on workplace culture.
We’re 7,000 people strong. We relentlessly and ethically pursue innovation. And we are looking for people like you to help us translate big data into big ideas. Join us and create an exceptional experience for yourself and a better tomorrow for future generations.
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