Director of Site Merchandising

As the Director of Site Merchandising, you will play a pivotal role in curating and optimizing our merchandising strategy for our digital storefronts. The ideal candidate will blend analytical expertise with creative vision to drive sales, enhance user experience, and maximize ROI through effective site merchandising.

The Director of Site Merchandising will report to the Vice President of Ecommerce & Merchandising. This position will be based out of our Midtown, Manhattan office on a hybrid schedule (3 days in office/2 days WFH).

RESPONSIBILITIES:

• Develop and execute a strategy to bring seasonal and essential product and key brand stories to life for the consumer through storytelling and optimized site capabilities with a goal of driving conversion
• Drive innovation in site merchandising strategies through experimentation, technology adoption, and process improvements
• Continuously analyze product and category metrics, user behavior data, competitive landscape to identify opportunities to create new features/functionality to optimize the consumer shopping journey
• Oversee and optimize all site merchandising strategies including: category sorting, filters, onsite search, PDP images, PDP data, product loads, cross sells, product reviews, size charts, etc ensuring alignment with business objectives and maintaining brand integrity
• Partner with the marketing to create compelling visual and written content that enhances product appeal and storytelling
• Partner with E-Commerce Team to develop A/B tests that drive revenue and improve consumer experience for various website merchandising initiatives including content, imagery, product recommendations, promotions, onsite search and navigation
• Lead, mentor, and manage site merchandising team providing guidance, direction, and support to ensure the achievement of goals and objectives. Drive a culture of continuous improvement and innovation within the site merchandising team, exploring new front-end and back-end technologies, tools, and strategies to enhance effectiveness and stay competitive

QUALIFICATIONS/SKILLS

• Bachelor’s degree in E-Commerce, Marketing, Fashion Merchandising, Business Administration or related field
• 7-10 years of product merchandising experience in the e-commerce and/or Direct-to Consumer industry
• Ability to lead and influence in a fast-paced retail environment, be customer-focused, partner with teams and build relationships
• Experience with Shopify and Salsify strongly preferred

Benefits Include:

• Comprehensive Medical, Dental & Vision offerings
• 401k Plan with company match
• 15 Paid Holidays
• Summer Fridays
• 15 PTO days
• Company paid life insurance at 2x salary
• Employee Discount
• Commuter & Medical/Dependent Flex Spending Benefits
• Pet Insurance
• Salary range $150,000 - $165,000

Company Overview:

Established in 2005, Marc Fisher Footwear company is a leading full-service, product-driven fashion footwear company with knowledge and expertise in design, sales, sourcing, distribution and marketing – all with dedicated and strategic direction for each brand within the portfolio, which includes GUESS, G by Guess, Nine West, Tommy Hilfiger, Earth, Calvin Klein, Hunter Boots, Rockport, Bandolino, indigo rd., Unisa, Kenneth Cole Men’s, and Easy Spirit along with the namesake brands – Marc Fisher and Marc Fisher LTD.

Our diverse portfolio of globally recognized brands – available domestically and internationally via wholesale and retail channels – consistently meets the widest range of consumers’ fashion footwear needs, from classic to contemporary, sport to dress, men’s to women’s. Headquartered in Greenwich, Connecticut, with showrooms in New York City, Marc Fisher Footwear is sold worldwide through department stores, specialty stores and e-commerce channels.

Marc Fisher Footwear is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, age, status as a protected veteran, among other things, or status as a qualified individual with a disability. EEO Employer/Vet/Disabled.