Marketing Manager

Summary Of Position

A Marketing Manager at Marc & Rose Hospitality is responsible for implementing strategies, action plans and special projects to elevate the brand’s presence, drive demand, and increase revenues across its collection of iconic resorts and hidden gems in the American West. Collaborating with sales, revenue, operations and leadership teams, they leverage market insights to promote and implement special offers and immersive experiences, ensuring every touchpoint reflects the company’s heartfelt hospitality and adventurous spirit.

The Marc & Rose Hospitality (M&R) portfolio includes: Arizona Grand Resort & Spa, Lobby Grill, Aunt Chilada’s, The Scott Resort & Spa, The Canal Club, La Vidorra Spa, High Country Motor Lodge, The General Store, El Chorro Lodge, Casa Loma Beach Hotel, Laguna Beach House, La Playa Hotel, Bud’s at La Playa, Hotel Carmel, Brophy’s Tavern, and any other future M&R entities.

Essential Functions

On behalf of all Marc & Rose Hospitality entities:

• Assist in the creation, implementation and analysis of annual and monthly marketing plans.
• Plan, design, and execute all advertising, social media, and public relations campaigns.
• Provide monthly and annual reporting on advertising, social media, and public relations campaigns.
• Assist in the creation of all hotel/resort, golf, spa, and restaurant marketing materials.
• Create and maintain accurate website and booking engine content.
• Coordinate all aspects of social media influencer and media visits, including contracts and deliverables.
• Assist with writing and distribution of press releases for special achievements, activities or events.
• Assist with the creation and ordering of all collateral and ensure brand standards are met.
• Support corporate and direct sales efforts with appropriate direct mail, collateral and lead generation.
• Participate in weekly and monthly meetings with Executive Vice President, Revenue Management and Marketing Teams and property-specific Department Leaders to discuss strategies and initiatives to drive demand and increase local and resort guest usage.
• Work with Executive Vice President, VP of Marketing & Brand Management, Director of Brand Management, Director of Marketing & Programming, Directors of Sales & Marketing, General Managers, and operations departments to disseminate and integrate cross marketing opportunities.
• Assist in the execution of portfolio-wide data capture for re-marketing opportunities.
• Interview appropriate production companies and photographers when needed.
• Assist in the execution of the photography and video shoots when needed.
• Assist in planning, promotion, and coordination of special events including, but not limited to, customer appreciation events, socials, wine tasting, press trips, customer FAM trips and outdoor activities.
• Assist in the execution of media events and promotions.
• Attend functions and/or special events at each hotel if required.
• Assist in managing public relations emergencies at each hotel if required.
• And any other tasks as assigned by the Executive Vice President, VP of Marketing & Brand Management, Director of Brand Management, Director of Marketing & Programming, and/or the General Managers.
• Model Purpose, Pillars and Service Essentials..
  
  

Qualifications

Education: College degree preferred.

Experience: Minimum 3 years of experience as a Marketing Manager, preferably in hospitality. Minimum 1-3 years of experience in graphic design. Computer proficiency and administratively strong.

Certificates or Licenses: N/A

Knowledge, Skills, And Abilities

• Strong organizational and project management skills
• Self-starter who thrives in a fast-paced, demanding environment
• Timely follow-through on tasks
• Proficiency in Adobe Creative Suite
• Proficiency in Canva
• Mastery of social media platforms (Instagram, Facebook, LinkedIn)
• Proficiency in Later (or similar social scheduling tool)
• Strong communication skills, both written and oral.
• Must be a team player
• Ability to work outside in all weather conditions
• Ability to memorize and perform company standards
  
  

Personal Characteristics

• Behaves ethically
• Communicates effectively: Speaks and listens in a clear, thorough, and timely manner, effectively reading and writing, using the English language
• Professional Appearance: Exhibits an appearance appropriate for a four-diamond resort (Specific grooming standards are available for review)
  
  

Working Conditions

• Actual hours will vary based on business need.
• Traditional M-F 8am-5pm work week, flexible based on evening and weekend needs for special events, content creation, photo shoots and other required activities.
• Attendance as scheduled is a critical element in all positions at M&R properties.
  
  

Marc & Rose Hospitality leaders and team members believe each guest should be treated with respect and professionalism. We pride ourselves on Making Space for Genuine Hospitality, inviting our guests to return. In order to be successful at M&R, associates must share both our Purpose and our Pillars. This includes possessing and demonstrating a high level of courtesy and respect for both internal and external guests. Our associates treat every guest as if they were our only guest. A true customer focus is essential to success with our property.