What are the responsibilities and job description for the Category Development Manager position at Mark Anthony Brands Inc.?
Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, Cayman Jack and Más by Messi™.
The Manager, Category Development, is responsible for providing strategic insights and recommendations based on detailed analysis of market trends, consumer behavior, competitive landscapes, and sales data. Based in our Chicago office (hybrid), the Manager, Category Development plays a crucial role in driving strategic decision-making and supporting the growth and profitability of the company's brands and products.
Accountability & Impact
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.
The Manager, Category Development, is responsible for providing strategic insights and recommendations based on detailed analysis of market trends, consumer behavior, competitive landscapes, and sales data. Based in our Chicago office (hybrid), the Manager, Category Development plays a crucial role in driving strategic decision-making and supporting the growth and profitability of the company's brands and products.
Accountability & Impact
- Market trend analysis/Data needs: Analyzing market trends to identify emerging segments, consumer preferences, and shifts in the market. Make recommendations for growth.
- Storytelling: Turn insights & analysis into meaningful, impactful stories for retail partners bringing the opportunity to life by integrating multiple datasets.
- Category deep dives: Analyzing all available data to evaluate brand positioning of new products.
- Data Management & Analytics: Utilizing various data sources, including retail sales data, consumer research, and market analysis to generate actionable insights. To be able to interpret complex data sets and translating them into clear, strategic recommendations for the business.
- Competitive/Predictive Analysis: Monitoring and analyzing competitors’ strategies, market positioning, trends, and sales performance.
- Category Management: Developing strategies for category management including product assortment and pricing strategies.
- Leadership: Hire, cultivate and retain top talent.
- Cross-functional projects: Lead cross-functional work.
- Preferably 6 years of proven category insights experience in the Consumer-Packaged Goods (CPG) industry, leveraging syndicated scan & household panel data platforms (Circana, Numerator)
- Strong technical skills in Microsoft Excel (Pivot Tables, Vlookups, formulas) and other 3rd party software (QlikView)
- Strong data visualization skills in PowerPoint.
- Strong presentation/communication skills (internally & externally)
- Ability to effectively manage associates (motivate, coach, get the most from their talents, and help them along in their career path.
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary from $126,000 to $157,000, based in Chicago, IL
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.
Salary : $126,000 - $157,000
