What are the responsibilities and job description for the Area Sales Manager, MI position at Mark Anthony Wine & Spirits?
The objective of the ASM is to lead the executional efforts at both the Wholesale and Retail level within their local market, in effort to achieve the Distribution and Volume goals assigned against the Mark Anthony LRB portfolio. In addition, execute consumer facing opportunities aligned to the LRB strategic pillars. This role will be accountable to use objective tools, information, and feedback
Accoutabilities :
Lead Wholesaler(s) engagement by supporting the LRB go-to-market strategy and order / fulfillment process as well as any day-to-day distributor support activities.
Conduct monthly meetings with Distributor / Broker leadership to benchmark results against quantitative targets and KPIs, developing action plans to deliver results, and close gaps.
Deliver exceptional retail execution, at the store level, by driving distributor accountability, understanding competitive landscape, and leveraging strategic sales enablement tools (i.e., surveys, photos, etc.)
Maintain presence in-trade and activate grassroots marketing (10-15% of time). Lean in on national and regional initiatives with the start-up nature of the business.
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