What are the responsibilities and job description for the Creative Director Job at Marketing Alliance Group in Dalton position at Marketing Alliance Group?
Creative Plastics is a designer and manufacturer of award-winning, quality displays for a variety of markets, including retailers in the Health & Beauty sector, seeking a highly motivated and creative director who will contribute to the design process of our company.
Job Summary :
The Creative Director will support all parts of the design process, from brainstorming concepts to sketching, creating photo-realistic renderings for meetings, and final approval stages for all retail formats such as point of purchase displays, events, pop-up shops, and freestanding retail stores. This person will provide creative and innovative options that take into consideration the merchandising objectives, communication needs, and relevance for client’s needs. This person must be able to work in a highly collaborative, fast-paced environment to meet tight deadlines on a large number of projects.
Job Duties / Responsibilities :
- Creates merchandising solutions for both retailers and brand marketers.
- Works projects from initial concept to final renderings, as well as updates existing displays with a focus on unique yet practical solutions to client's marketing objectives.
- Assesses information provided by the customer and commercial team and translates it into creative design solutions, considering visual and structural integrity and cost-effective manufacturability and assembly.
- Obtains approval of concept by submitting ideas to the team for critique and approval.
- Designs and produces visual communication in a variety of formats and materials, including presentations and material sample boards.
- Oversees the design of the finished product packaging, emphasizing marketability and cost efficiency.
- Researches and introduces prototypes using materials such as plastics and acrylics.
- presents designs to clients for approval.
- Collaborates with staff from marketing, manufacturing, graphics, and shipping departments to optimize package design.
- Works closely with new clients and our sales team to ensure implementation of the vision and direction for each project. Demonstrates the ability to take projects from conception to production.
- Works collaboratively with the team to produce engaging design solutions for a wide range of clients, including the development of brochures, print, sample vehicles, displays, and in-store marketing point of purchase materials.
- Develops original high-level visual design concepts and solutions for multiple, simultaneous projects.
- Develops, creates, designs, layouts, and communicates concepts and mockups for customer approvals in a demanding environment. Quickness and accuracy are key in this position.
- Interfaces with various company divisions to ensure we are producing a cost-effective product while obtaining desired outcomes.
- Documents all individual activities and provides periodic reporting as required by management.
- Performs other related duties as assigned.
Education and Experience :
Supervisory Responsibilities :
Physical Requirements : Prolonged periods of sitting at a desk and working on a computer. Moving about on foot to accomplish tasks. Must be able to work in a variety of weather conditions and tolerate exposure to typical noises and smells associated with the manufacturing facility.
Lifting : Occasionally raises objects from a lower to a higher position or moves objects horizontally from position to position. Weight is usually less than 20 lbs.
Push / Pull : Occasionally uses upper extremities to exert force in order to draw, haul, or tug objects in a sustained motion. Weight is usually less than 20 lbs.
Reaching : Extends hand(s) and arm(s) in any direction. Weight is usually less than 20 lbs.
Standing : Standing for moderate levels of time. Infrequently more than 30 minutes at a time.
Walking : Moving about on foot to accomplish tasks. Infrequently more than 30 minutes at a time.
Must be able to work in a variety of weather conditions and tolerate exposure to typical noises and smells associated with the plant.
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